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Paid Media Analyst

Anteriad
Brook, NY Full Time
POSTED ON 2/13/2024 CLOSED ON 4/22/2024

What are the responsibilities and job description for the Paid Media Analyst position at Anteriad?

About Anteriad We are not just another B2B solution provider. We're problem solvers. We believe that data is the key to unlocking effective solutions that span a range of marketing challenges - from customer acquisition to demand generation to account-based marketing. Data is at the core of everything we do. Our team works tirelessly to create powerful solutions that drive real results for our clients. Whether it's through innovative technology or deep analysis, we're committed to finding the best path to growth for every one of our customers.

Why Join Our Paid Media Team?

Anteriad is seeking a Digital Marketing analyst (Search Engine Marketing, Social Media Advertising) to join our growing Paid Media Department in our Rye Brook, NY headquarters. This is an incredible opportunity for an intelligent, energetic and self-motivated individual to play a vital role within a growing Client Service and Support organization. You will be responsible for Paid Search & Paid Social digital marketing programs, as well as identifying areas of improvement to increase revenue and brand awareness.

Anteriad means “always moving forward” and we apply that to our company culture by tirelessly promoting an environment that allows our employees to thrive:

  • Flexible PTO · Training & development with unlimited access to Cornerstone Learning System
  • Steady, full-time role
  • Mix of collaborative & independent work 
  • Community outreach via Anteriad Cares - Encouraging staff to take time to volunteer
  • Professional mentoring program - Career guidance from leadership
  • Employee Resource Groups - Collaborate with others that share your passions! 
  • Great benefits for you and your family 

What We Bring To You: 

  • Comprehensive medical (choice of 3 plans), dental and vision coverage 
  • Company paid short-term disability, long term disability and life insurance 
  • Optional supplemental life, accident and critical illness insurance plans
  • 401K with company match 
  • Flexible PTO and generous paid holiday schedule
  • Fully paid primary caregiver leave (12 weeks) & parental bonding leave (2 weeks)
  • CALM App Subscription

What You’ll Do: 

  • Build, launch, optimize and maintain digital marketing campaigns (SEM/SEO/SMM/)
  • Manage digital marketing campaigns for Anteriad clients, responsibly spending advertising budget 
  • Regularly analyze program performance to unearth new growth areas & optimization opportunities
  • Regular presenting & reporting on campaign performance—constant optimization & balancing of scale/ROI
  • Communicate with stakeholders at all levels within the corporation and all clients 
  • Work cross-functionally with other Anteriad teams to build out infrastructure that integrates traditional digital marketing reporting with multi-channel analytics to determine proper role in each client’s marketing mix 
  • Stay up to date on the latest paid media trends and best practices 

What You’ll Bring:

Required:

  • 1-3 years of hands-on digital marketing experience (SEM/Social Media/Digital) required 
  • Bachelor's degree required
  • Proficiency in Microsoft Office 
  • Google Ads, Bing Ads, LinkedIn Ads, and Facebook Advertising experience and/or certifications 
  • Attention to detail, ambitious, growth-minded
  • Ability to recognize patterns of client need/behavior to optimize service and solutions 
  • Ability to travel when required (less than 10%)
  • Deadline and detail-oriented 

 

This role is not eligible for employer visa sponsorship.

Media Strategist, Paid Media
Wasserman Media Group LLC -
Brooklyn, NY

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