What are the responsibilities and job description for the Campaign Analyst position at Appier Group?
About Appier
All potential candidates should read through the following details of this job with care before making an application.
Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number : 4180). Visit www.appier.com for more information.
About the role
The primary role of the Campaign Analyst is to create and maintain ad campaigns with Appier proprietary product.
Responsibilities
- Execute and maintain ad campaigns in Appier proprietary products.
- Plan and manage multinational advertising campaigns, formulate localized advertising strategies.
- Analyze data and performance of campaigns, detailed optimization to reaching client’s KPI.
- Co-work with sales managers, account managers, product managers and on various optimization related projects.
- Adjust and improve the effectiveness of AI models. Improve overall performance of the system.
- Provide historical data and estimation of performance for the business development team. Assist the development of new customers.
About you
Who you are :
What you need :
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