What are the responsibilities and job description for the Marketing Campaign Associate - epocrates position at athenahealth, Inc.?
Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all. Marketing Campaign Associate - epocrates We are looking for a talented, early-career Marketing Campaign Associate to join our dynamic marketing team within our epocrates division. The Marketing Campaign Associate will play a critical role in planning, executing, and reporting on marketing campaigns. This individual will provide expertise in executing multi-channel campaigns and utilizing marketing data that will be key to achieving positive outcomes. The ideal candidate is a self-starter who thrives in a remote-first environment and has a background in B2B software marketing.If you are results-oriented, have a knack for project management, and want to grow your marketing skillset, we want to talk to you! The Team: epocrates, Inc., an athenahealth company, is recognized for developing the #1 medical application among U.S. physicians for clinical content, practice tools, and health industry engagement at the point of care. epocrates has established a loyal network of more than one million health care professionals, including 50 percent of U.S. physicians, who routinely use its intuitive solutions to help streamline workflow and improve patient care. Job Responsibilities Plan, execute, and report on marketing campaigns across various channels. Support event planning and execution for both in-person and virtual events. Develop creative briefs for new campaigns, ensuring alignment with marketing objectives. Collaborate with creative teams to develop effective copy and creative assets. Work closely with the martech owner to deploy campaigns, track metrics, and optimize performance. Utilize reliable data and feedback to continuously improve campaign performance Typical Qualifications Bachelor’s degree, preferably in Marketing, Business, or related field. 1 years of experience in business-to-business marketing, (Internship experience applies). Proven experience working autonomously and delivering hands-on results, with remote-first experience highly desirable. Previous experience working in a B2B software marketing team. Familiarity with running A/B tests, designing experiments, and analyzing campaign results. Strong project management, organizational, and communication skills. Exceptional attention to detail and a strong sense of ownership. About athenahealth Here’s our vision: To create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all. What’s unique about our locations? From an historic, 19th century arsenal to a converted, landmark power plant, all of athenahealth’s offices were carefully chosen to represent our innovative spirit and promote the most positive and productive work environment for our teams. Our 10 offices across the United States and India — plus numerous remote employees — all work to modernize the healthcare experience, together. Our company culture might be our best feature. We don't take ourselves too seriously. But our work? That’s another story. athenahealth develops and implements products and services that support US healthcare: It’s our chance to create healthier futures for ourselves, for our family and friends, for everyone. Our vibrant and talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our goal. We continue to expand our workforce with amazing people who bring diverse backgrounds, experiences, and perspectives at every level, and foster an environment where every athenista feels comfortable bringing their best selves to work. Our size makes a difference, too: We are small enough that your individual contributions will stand out — but large enough to grow your career with our resources and established business stability. Giving back is integral to our culture. Our athenaGives platform strives to support food security, expand access to high-quality healthcare for all, and support STEM education to develop providers and technologists who will provide access to high-quality healthcare for all in the future. As part of the evolution of athenahealth’s Corporate Social Responsibility (CSR) program, we’ve selected nonprofit partners that align with our purpose and let us foster long-term partnerships for charitable giving, employee volunteerism, insight sharing, collaboration, and cross-team engagement. What can we do for you? Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs. In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. And we provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued. We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation. athenahealth is committed to a policy of equal employment opportunity—that’s why we recruit and hire applicants without regard to race, color, religion, sex (including pregnancy), national origin, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender expression, or any other factor prohibited by law. We’re happy to provide a reasonable accommodation, for those with a disability, to complete any part of the application process. If you are unable to access or use this online application process and need an alternative method for applying, please contact us at taoperations@athenahealth.com for assistance. https://www.athenahealth.com/careers/equal-opportunity United by our mission and driven by our entrepreneurial spirit, our work at athenahealth is collaborative, transformative, and above all, it’s meaningful. Our employees take pride in using technology and data-driven insights to inspire changes that will make the U.S. healthcare system better for everyone, including your friends, family and maybe even you. Notice to Job Seekers/Job Candidates: Recruitment Fraud Alert Please be aware of questionable job offers that are not affiliated with athenahealth. athenahealth has been made aware of unauthorized career opportunities offered by individuals posing as representatives of larger U.S. companies, including athenahealth. The fictitious jobs are advertised on employment-search websites, such as Indeed.com and Craigslist.com, and prospective employees are required to share their personal and financial information (e.g. credit card, bank information), provide copies of their government-issued identification, and/or send money for application fees, processing charges or work permits. The victims who are told they are "hired" are often instructed to deposit a check (which is later returned as fraudulent) into their own account and to forward overpayment to individuals - usually via wire transfer. Important information for job seekers: athenahealth has a formal application process and we do not request you to interview on a Google Hangout or via text messaging. athenahealth will never request money for the opportunity to apply or work for athenahealth. athenathealth does not require completion of tax forms, bank account or credit card information as part of the recruiting process. If you feel that you have been a victim of such a scam, please send an email to: askhr@athenahealth.com