Affiliate & Influencer Manager

About Bask & Lather:

Bask & Lather is a leading haircare brand focused on promoting healthy hair growth through natural, effective products. As we continue to grow, we are expanding our affiliate and influencer partnerships to scale brand awareness, drive conversions, and nurture long-term collaborations. We're seeking a highly organized and proactive Affiliate & Influencer Manager to own and optimize these critical marketing channels.

Position Overview:

The Affiliate & Influencer Manager will be responsible for developing, executing, and scaling Bask & Lather's affiliate and influencer marketing strategy. This role combines data-driven execution with relationship management, ensuring our brand partners are aligned, activated, and delivering results. You'll manage affiliate platforms, build influencer relationships, track campaign performance, and ensure every partner interaction reflects our brand values.

Key Responsibilities Include: Affiliate Program Management

• Manage and grow the affiliate programs, including onboarding, performance tracking, and payout coordination.
• Lead outbound affiliate recruitment to identify aligned creators, customers, and niche partners.
• Oversee all affiliate channels, optimizing for visibility and conversion.

Influencer Program Execution

• Source and vet influencer partners that align with Bask & Lather’s mission and audience.
• Draft and manage influencer briefs, set deliverables, and maintain organized communications.
• Coordinate product shipments for influencer campaigns and sample requests.
• Track deliverables, content usage rights, and deadlines to ensure consistent output and ROI.

Campaign & Promotional Strategy

• Execute collaborations, and affiliate recruitment campaigns to grow share of voice.
• Develop and update promotional marketing pages (e.g., affiliate landing pages, campaign info hubs).
• Collaborate with social and content teams to amplify influencer-created content across platforms.

Sample & Product Coordination

• Manage sample stock inventory and fulfillment for affiliate and creator programs.
• Work cross-functionally with operations to ensure timely delivery of PR and content kits.

Qualifications:

• 3 years of experience in affiliate, influencer, or partnership marketing (beauty/DTC space preferred).
• Proven success in managing influencer campaigns and affiliate platforms
• Excellent written and verbal communication skills; capable of managing contracts and relationship dynamics.
• Organized, proactive, and self-motivated with strong attention to detail.
• Experience with TikTok creator recruitment and performance tracking is a major plus.
• Ability to work onsite and coordinate real-time with marketing and operations teams.

What We Offer:

• Competitive salary based on experience
• Opportunity to grow with a fast-scaling beauty brand
• Employee discount on all products
• Creative, collaborative team culture

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

Ability to Commute:

• Yonkers, NY 10701 (Required)

Ability to Relocate:

• Yonkers, NY 10701: Relocate before starting work (Required)

Work Location: In person