What are the responsibilities and job description for the Marketing Coordinator position at BayCare?
At BayCare, we are proud to be one of the largest employers in the Tampa Bay area. Our network consists of 16 community-based hospitals, a long-term acute care facility, home health services, outpatient centers and thousands of physicians. With the support of more than 30,000 team members, we promote a forward-thinking philosophy that’s built on a foundation of trust, dignity, respect, responsibility and clinical excellence.
Responsibilities:
- The Marketing Coordinator assists with the development of marketing initiatives in collaboration with the Marketing Manager and others as needed.
- Responsible for the execution of multi-channel marketing strategies to support the organization's objectives.
- Initiatives can include campaigns and/or special projects with the primary purpose of increasing brand awareness, preference, loyalty and volume to maximize return on investment.
- Develops a strong working knowledge of competitors, physician relationships, health care trends and market research, advertising, technology, and overall market dynamics.
- The position works cross functionally to execute assigned initiatives ensuring adherence to brand standards.
- Additional required skills may include media and messaging strategy implementation, project management, event planning, personal and task organization, time management, and strong verbal and written communication.
- Responsible for collaborating with key stakeholders and working with customers and vendors to execute marketing plans or project deliverables.
- The Marketing Coordinator must be self-motivated, with exceptional interpersonal skills, and a demonstrated ability to execute on time in a fast-paced environment.
Minimum Qualifications:
- Required - Bachelors - Advertising; Or - Bachelors - Marketing; Or - Bachelors - Communications; Or - Bachelors - Public Relations; Or - Bachelors - Business; Or - Bachelors - Related Field
- 2 Years of Marketing Experience Required
Preferred Experience:
- Degree in Marketing related field
- 3 years experience Marketing Related
- 2 years experience in Health Care, Project Management Experience with project management tools such as Workfront, Asana, or like systems
- Experience working within Agile team structure or SCRUM certification
BayCare offers a competitive total reward package including benefits, paid time off, tuition reimbursement, 401k match and additional yearly contribution, yearly performance appraisals with merit increases, yearly team award bonus, community discounts and the chance to be part of an amazing team and a great place to work!
Location: Clearwater, FL
Status: Full Time, Exempt: Yes
Shift Hours: 8
Weekend Work: Occasional
On Call: No
How often will this team member be working remotely? Always
Equal Opportunity Employer Veterans/Disabled
