Vice President of Business Development, PA & VA

Vice President Business Development

Company Summary:

Beacon is a successful and national behavioral health company providing residential-based services and supports to children and adults with Intellectual and Developmental Disabilities, Severe Mental Illness, Autism, and high-acuity behaviors. All activities related to this position must be delivered in compliance with the company’s policies and procedures, accreditation standards, state and federal licensing requirements, HCBS guidelines, and the contractual requirements of Community Mental Health Agencies and other regulatory bodies. You are expected to be aligned with the goals and mission of the organization, and to perform in accordance with our “I CARE” core values of the organization – Integrity, Compassion, Advocacy, Respect and Excellence.

Position Summary:

The Vice President of Business Development for Pennsylvania and Virginia will play a key role in driving the organization’s strategic growth through census and Denovo expansion initiatives within the designated portfolio. This position calls for a dynamic, visionary leader with strong business acumen who will collaborate closely with cross-functional teams, lead market research efforts, and actively pursue new business opportunities to enhance the company's footprint through Denovos, mergers, and acquisitions.

The VP of Business Development will identify and cultivate new markets, strategic partnerships, and innovative business models to drive revenue and profitability. This individual will be responsible for crafting and executing business strategies, managing high-level relationships with key stakeholders, and partnering with internal teams to meet and exceed growth targets. Success in this role will be measured by the achievement of goals related to census growth, client acquisition, market penetration, and service expansion.

Key Responsibilities:

Strategic Planning & Leadership

• Develop and execute the business development strategy for both census and Denovo growth.
• Lead and manage cross-functional teams to ensure alignment of growth objectives.
• Identify and prioritize high-potential markets and sectors to expand the organization’s footprint.

Census Growth Management

• Oversee strategies to increase the current client base, focusing on customer retention and expansion.
• Develop and implement initiatives to drive existing customer engagement, product adoption, and renewals. Including but limited to collaboration with the Vice President of Operations (VPO) in the distribution and analysis of the annual satisfaction surveys, to improve overall satisfaction and NPS score.
• Leverage data insights to analyze customer needs and tailor offerings to drive incremental revenue growth.

Denovo Growth & New Market Expansion

• Identify and pursue new business opportunities in untapped areas or market.
• Develop relationships with key partners, stakeholders, and prospects to build a robust client pipeline.
• Lead the expansion of the company’s portfolio, including opening new homes, entering new geographic markets, or launching new services.

Revenue & Profitability Growth

• Directly contributes to driving revenue growth by securing new contracts and expanding services with existing clients.
• Negotiate large-scale partnerships, joint ventures, and business agreements to maximize profitability.
• Develop pricing and service models that are competitive while ensuring profitability.

Market Research & Competitive Analysis

• Conduct market research to identify industry trends, customer needs, and competitor strategies.
• Monitor and analyze the competitive landscape to anticipate market shifts and adjust strategies accordingly.
• Recommend new business models, products, or service offerings based on market intelligence.

Relationship Management & Stakeholder Engagement

• Cultivate strong relationships with key customers, industry influencers, and strategic partners, which includes Community Mental Health Agencies, Public Payees, Public Guardians, Recipient Rights, Licensing and Regulatory Affairs (LARA), and Home and Community Base Services (HCBS), to enhance business growth.
• Represent the company at industry events, conferences, and client meetings to build visibility and network.
• Work closely with the executive team to communicate growth objectives and secure buy-in on strategic initiatives.
• Manage relationships with referring entities, such as Community Mental Health Agencies (CMH), and perform a minimum of two face-to-face visits per year. Assist with any issues arising with Case Managers, Public Payees, Public Guardians, and Community Mental Health (CMH) Agencies regarding Beacon Operations.

Contracts and Compliance

• Manage all CMH contracts, rates, amendments, and training requirements.
• Adhere to policies and procedures related to State regulations and Accrediting bodies including ALL related polices for CMH, Home Community Based Services (HCBS) and Recipient Rights.
• Assist with new applications and renewals for LARA.
• Advise Leadership related to compliance and regulatory matters.

Team Leadership & Development

• Lead by example and partners with operations and admissions team members to achieve growth targets.
• Foster a collaborative and high-performance culture focused on results and professional development, driving both census and denovo growth initiatives.

Sales Forecasting & Reporting

• Establish key performance indicators (KPIs) for census and denovo growth and track progress against targets.
• Provide regular updates and detailed reports to senior leadership on business development performance, challenges, and opportunities.
• Prepare and present strategic plans, budgets, and forecasts to the executive team.

Cross-Functional Collaboration

• Work closely with marketing, admissions, operations, and finance teams to ensure alignment of business development goals and initiatives.
• Collaborate with internal departments to optimize service offerings and improve client experience.
• Assist financial and operations with collection of room and boards per diem and enhanced staffing.

Education and Qualifications:

• Minimum of 2 years success in related business development roles from within the healthcare industry.
• Project management experience is a plus.
• Bachelor’s degree in finance, Marketing, Business or Sales or equivalent.
• Must be a self-starter and able to work independently to achieve desired results.
• Must have excellent organizational, writing, and verbal communication skills.
• Must have compassion for and desire to support Beacon’s mission of providing services to populations with high acuity behaviors, developmental disabilities or mental illness.
• Must have experience overseeing and developing multiple projects and opportunities simultaneously.
• Experience with mergers and acquisitions preferred.• Must pass criminal background check
• Must possess a valid Driver’s License.
• Proficient in speaking, reading and writing the English language.
• Approved by state, federal and government entities to work within BSLS programs.
• Ability to use office equipment, including BSLS information technology systems.

Skills and Abilities:

• Must be able to communicate and function in an interdisciplinary team.
• Strong computer skills utilizing various software programs and applications.
• Excellent oral and written communication skills.
• Ability to create professional employee communication materials.
• Capable of working well with all levels of the organization.
• A professional demeanor.
• Demonstrated ability to multi-task.
• Ability to work with little daily supervision.

Work Environment / Travel:

Most of the job duties will be performed in an office setting but some travel may be required to meet with prospects in person or to attend industry-related conferences or symposiums.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to talk or hear. Specific vision abilities required by this job include close vision and ability to adjust focus. This would require the ability to lift files, open filing cabinets and bend or stand on a stool as necessary.

Position Type/Expected Hours of Work:

This is a full-time position. Days and hours of work are Monday through Friday, 8:00 a.m. to 5:00 p.m. Occasional evenings and weekend work may be required as job duties demand.

Other Duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

AAP/EEO Statement:

It is the policy of Beacon to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Beacon will provide reasonable accommodation for qualified individuals with disabilities.

This job description is intended to generally describe the nature and level of work required by the person assigned to this classification. It is not an exhaustive list of all duties and responsibilities. Other job duties and responsibilities may be assigned by the employer at the employer’s sole discretion. This job description may be amended at any time by the employer.