Demo

Marketing Director

Buchanan Construction
Asheville, NC Full Time
POSTED ON 8/5/2025 CLOSED ON 9/3/2025

What are the responsibilities and job description for the Marketing Director position at Buchanan Construction?

Submit Resume and Cover letter here -

https://buchananconstruction.com/employment/


Are you a creative and highly organized marketing professional with a passion for bringing brands to life? We're looking for a Marketing Director to lead our marketing efforts, driving successful campaigns and showcasing our exciting projects. If you thrive in a dynamic environment, can juggle multiple tasks with ease, and possess excellent communication skills, we want to hear from you!


Responsibilities:

In this hands-on role, you'll be instrumental in shaping our brand's presence across various platforms. Your key responsibilities will include:


  • Content & Social Media Management: Take ownership of our social media platforms, from developing engaging creative content and selecting compelling photography to crafting impactful posts that resonate with our audience.
  • Digital Advertising: Use your skills to utilize SEO to maximize digital exposure, review and monitor PPC and digital ad campaigns, develop and maintain CRM tools.
  • Visual Storytelling: Coordinate and schedule professional photoshoots for newly completed projects, ensuring you're present to oversee the vision and occasionally stage projects for optimal presentation.
  • Print & Digital Design: Design and create eye-catching marketing materials, including magazine advertisements, brochures, booklets, and other print media that elevate our brand.
  • Website Management: Keep our website fresh and engaging, primarily utilizing WordPress to update content, ensuring a seamless user experience.
  • Engaging Communications: Generate compelling content for our newsletters and blogs, keeping our audience informed and connected.
  • Material Procurement: Efficiently order and manage all marketing materials, such as print ads, brochures, and business cards.


What You Bring: We're looking for a motivated individual with a blend of education, experience, and key abilities.


Education:

  • A Bachelor's Degree in Marketing is preferred.
  • An Associate's Degree in Marketing, Communication, Administration, or equivalent professional experience is also highly valued.

  • Skills & Abilities:

    • Exceptional Attention to Detail: You catch everything, ensuring accuracy and polish in all your work.
    • Creative Vision: You have a keen eye for design and can develop innovative marketing concepts.
    • Strong Written Communication: Your writing is clear, concise, and compelling.
    • Collaborative Spirit: You're a true team player who enjoys working with others to achieve shared goals.
    • Technical Expertise:
    • Computer Proficiency: You're comfortable with various software and digital tools. Experience with Active Campaign is specifically beneficial.
    • Graphic Design Skills: Proficiency in Graphic Design and Photoshop is essential.
    • Digital Advertising: Understanding of PPC, Google AdWords, email campaigns, newsletters, etc.


    Perks & Benefits:


    We value our team members and offer a comprehensive benefits package:

    • Competitive Pay: Your salary will be commensurate with your experience.
    • Essential Tools: Company-provided phone and computer to support your work.
    • Health Coverage: 50% employer-paid health insurance.
    • Retirement Planning: Simple IRA with a 3% company match.
    • Time Off: Paid time off and company holidays.


    Job Type: Full-time


    Does this sound like your next great opportunity? We encourage you to apply!

    Submit Resume and Cover letter here -

    https://buchananconstruction.com/employment/


    Job Type: Full-time

    Pay: $55,000.00 - $65,000.00 per year

    Education:

    • Bachelor's (Preferred)


    Experience:

    • Marketing: 5 years (Preferred)


    Work Location: In person


    Salary : $55,000 - $65,000

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