SEM Specialist

The outdoors is a big place and just as it offers endless adventures, so does our company.

Camping World is your premier one-stop-shop for everything RV. Along with RV parts and accessories, we also offer a full selection of new and used RVs for sale, retail items, and an umbrella of services and memberships through our Good Sam brands. Once you buy an RV, should it need a little TLC, our RV Spa detail and refurbishment centers are there to make it shine like new. However, if the problem is under the hood, our nearly 2,000 service bays, over 1,600 technicians and 100 collision centers scattered around the country are ready to get you back on the road in no time. If you are looking for the next weekend warrior destination or a place to take the family for an extended experience on the road, our Good Sam brands offer everything needed to ensure a wonderful end to end solution.

As the RV industry leader, Camping World is always looking for new and better ways to enhance your RV and outdoor experience. Camping World - like the great outdoors - is a big place, full of opportunity and we make it our mission to equip you for it. We've got an awesome team already, but there's always room for more! Are you ready for a new adventure?

SEM Marketing Specialist

We are currently looking for a SEM Marketing Specialist to join Camping World's premier in-house digital marketing team. If you are looking for a new challenge with a fun work environment and an entrepreneurial culture, we ask that you please apply-we'd love to have you join our team.

Job Responsibilities

• Plan and execute digital marketing initiatives across several channels including Google Ads, Microsoft Ads, SA360, Campaign Manager, The Trade Desk, Google Analytics, Salesforce, Google Data Studio
• Large project focus agility. Activate coordinators to help execute and complete projects
• Provide performance reporting on various digital marketing initiatives
• Support the development of coordinators
• Work with peers to increase skill sets
• Seek information to improve current process’s and or overall efficiency

Personality:

Self-driven, results-oriented with a positive outlook, and a clear focus on high quality and business efficiency. A natural forward planner who critically assesses own performance. Mature, credible, and comfortable in dealing with company executives. Reliable, tolerant, and determined. Empathic communicator, able to see things from the other person's point of view. Well-presented and businesslike.

Minimum Qualifications

• Minimum 2 years’ experience as digital marketing coordinator, SEM Coordinator, or equivalent external experience.
• Advanced knowledge of the following is a must: Google Ads, Microsoft Ads, SA360, Campaign Manager, Google Analytics, Salesforce, The Trade Desk, Google Data Studio
• OTT/Programmatic experience, specifically with The Trade Desk is preferred
• Must be self-motivated team player, professional, detail orientated, and possess excellent oral and written communication skills.
• Comfortable working under pressure with tight deadlines.
• Travel, RV and or Automotive experience preferred.
• Strong customer service skills with a commitment to superior quality.
• Outstanding creative presentation skills.
• Capacity to lead and manage more than one project simultaneously.
• Proven ability to lead by example with positive attitude.

Skills and Talents for Advancement

• Able to lead campaign builds in commonly used platforms. (Google Ads, Microsoft Ads, SA360, Campaign Manager, The Trade Desk, Google Analytics, Salesforce, Google Data Studio)
• Source and provide materials from multiple sources to organize and execute desired strategy
• Innovation – proven ability to identify trends in current space to optimize and create increased performance of existing and or new campaigns.
• Deliver in the moment feedback to peers and leaders to grow the culture of One Team.
• Identify internal passions and focus to align with channel manager roles.
• Self-assessment and personal awareness.
• Advanced skills learned from channel managers with in current vertical. 24 months minimum.
• Consistently produces exceptional results in a defined focused area - best there is in their role
• Knows current job well and enhances skills for their current job and future
• Adapts well to new situations and challenges
• Teach and train others and provide back-fill for your position (Succession Planning)
• Identify internal mentor

We don't just accept diversity of thought - we support it, celebrate it and thrive on it for the benefit of our associates, our customers and our company. We are proud to be an equal opportunity workplace where we strive to think outside - and not simply check - the box.