What are the responsibilities and job description for the Channel Sales Manager position at Ceragon?
Job Description Channels Sales Manager
Ceragon Networks (NASDAQ: CRNT) delivers innovative wireless backhaul solutions that help you increase your operational efficiency, enhance your end-customers’ quality of experience, and ensure your peace of mind.
Ceragon is the #1 leading wireless backhaul company
As the global innovator and leading solutions provider of 5G wireless transport, Ceragon has been leading the industry for over 20 years now. Our mission is resolving your wireless backhaul challenges – helping you achieve the highest value for you! Our solutions are deployed by more than 460 service providers, as well as hundreds of private network owners, in more than 130 countries.
The channel sales manager will be focused on enhancing partner engagement and optimizing the indirect go-to-market strategy to maximize revenue and market penetration. This role requires a strong blend of sales execution and partner management expertise to expand Ceragon’s presence and success in North America.
- Participate in creating strategic partnerships, alliances and bundles that ensure Ceragon is highly visible and properly positioned and referenced.
- Take responsibility for indirect channel sales revenue either via distribution or directly from System Integrators, VARs
- Developing Ceragons’ Go-To-Market strategy for strategic alliances and channel sales in the Eastern Region.
- Responsibility for growing channel revenues by recruiting and onboarding strategic partners.
- Establishing and executing business and marketing plans with each partner.
- Ensuring the proper performance of channel sales through training, incentives and motivation.
- Develop direct marketing programs to resellers to ensure appropriate stocking levels.
- Managing third-party relationships.
- Responsible for creating an annual or biannual strategic and tactical marketing plan.
- Conducting and analyzing market research to determine risk and marketability of potential products and features.
- Performing competitive analysis.
Requirements:
Knowledge And Skills
- B.A in Engineering, Business, marketing or other relevant fields- MUST.
- 4-6 years of experience in Business development or indirect sales.
- Deep experience in Telecommunication space and thorough understanding of competitive landscape and global business environment.
- Experience in setting up indirect channels sales.
- Well-rounded in all aspects of business development and sales methodology to both vertical and consumer customers.
- Track record of success in a fast- paced and extremely dynamic environment with ability to be self-sufficient, proactive and handle uncertainty and ambiguity.
- Experience in pricing models, budgeting, statistics and analysis.
- Excellent negotiation skills, assertiveness and with the ability to tune into clients, very good questioning skills.
- Strong marketing and presentations capabilities.
- Outstanding interpersonal and communication skills with the experience and ability to effectively influence at all levels both internally and externally
- Hard worker, accustomed to working with various global interfaces.
- Position required a strategic level approach as well as hands- on sales capabilities