What are the responsibilities and job description for the Manager, Marketing and Communications – Marketing and Communications position at Duquesne University?
Manager, Marketing and Communications – Marketing and Communications Salary: Commensurate with experience POSITION SUMMARY: The Marketing Manager will reside in the Division of Marketing
Communications (DMC) and support comprehensive marketing and communications
needs for two or more schools, colleges or divisions of the
University. Acting as the primary liaison between these schools and/or
departments and the DMC, this role will manage a wide range of marketing
projects, with a special focus on recruitment and brand awareness. The
Marketing Manager will lead marketing campaigns from concept through
completion, including strategic planning, content creation, project management,
website management and communications. The Marketing Manager will place special
emphasis on developing and executing social media content across various
platforms to engage target audiences and increase brand visibility.
Responsibilities include creating compelling posts, managing platform-specific
strategies, and coordinating multimedia content creation, including video
production, to ensure consistent and impactful messaging across all channels. DUTIES AND RESPONSIBILITIES: Oversees marketing and communication projects with a focus on
recruitment. Defines and executes strategy, content development, project
management and reporting, as well as campus partner interactions, ensuring
alignment with each school’s strategic marketing communications goals. Acts
as the primary contact for the schools, facilitating collaboration with the
Division of Marketing and Communications. Develops and
executes engaging social media strategies and content to connect with target
audiences and elevate brand presence across platforms. Writes and
edits copy for various platforms, tailored to target audiences. This includes
managing messaging, proofreading, writing both long and short format stories,
and ensuring excellent command of grammar and style. Provides
event-related marketing support, including creating event collateral materials,
coordinating video and photography shoots, managing and writing website
content, and ensuring design consistency. Completes other
duties as assigned.
Benefits: Generous
benefits include paid time off including holidays and vacation, retirement
match, and tuition remission for employee and dependents. Details at www.duq.edu/benefits
Location: Marketing and Communications
Position Status: Full-time
Hours: Varied
Position Number: 438531/10-1005
FLSA Status: Exempt
REQUIREMENTS: Minimum qualifications: Bachelor’s degree in Marketing, Communications, Writing, Journalism or English
from an accredited institution and 3-5 years of work-related experience. Marketing and advertising, project management, social media
strategy and content creation, copywriting and client management experience
required. Preferred qualifications: Marketing for higher education with an emphasis on healthcare, developing
digital advertising campaigns, familiarity with video production and organizing
commercial photography shoots, website development and analytics preferred. 5-8 years of
work- related experience. Alternately, the successful candidate may possess any equivalent combination of
experience and training, which provides the knowledge, skills and abilities
required to perform the essential job functions. This includes, but is not
limited to, the following: Superior writing and communication skills Strong problem-solving and planning capabilities Ability to manage multiple projects and meet deadlines Customer service oriented Deep understanding of social media strategies and tactics Ability to work collaboratively with various units
across the organization Commitment to the University’s values of diversity, equity and inclusion, and
recognition of the importance of treating each individual with dignity and
respect consistent with the University’s Mission. Demonstrated experience with, and
understanding of, the broad diversity of the University community (students,
faculty, staff and others). Ability to
establish and maintain effective working relationships with the University
Community. Ability and willingness to contribute actively to the mission of the University
and to respect the Spiritan Catholic identity of Duquesne University. The
mission is implemented through a commitment to academic excellence, a spirit of
service, moral and spiritual values, sensitivity to world concerns, and an
ecumenical campus community. APPLICATION
INSTRUCTIONS:
Applicants are asked to submit a cover letter, resume, and contact information
for three professional references.
Catholic in its mission and ecumenical in spirit, Duquesne University values
equality of opportunity as an educational institution and as an employer. We aspire
to attract and sustain a diverse faculty and staff that reflects contemporary
society, serves our academic goals and enriches our campus community. We
particularly encourage applications from members of underrepresented groups and
support dual-career couples through our charter membership in this
region's HERC (http://www.hercjobs.org/oh-western-pa-wv/).
We invite applicants for this position to learn more about our university and
its Spiritan heritage by visiting http://www.duq.edu/about/mission-and-identity/mission-statement.
Those invited to campus for an interview may be asked about ways in which they
see their talents contributing to the continued growth of our community and
furthering its mission.
Duquesne University was founded in 1878 by its sponsoring religious community,
the Congregation of the Holy Spirit. Duquesne University is Catholic in
mission and ecumenical in spirit. Motivated by its Catholic identity,
Duquesne values equality of opportunity both as an educational institution and
as an employer.