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Sales and Marketing Director

Enbasis Inc.
Akron, OH Full Time
POSTED ON 12/10/2024 CLOSED ON 1/8/2025

What are the responsibilities and job description for the Sales and Marketing Director position at Enbasis Inc.?

We are seeking a highly accomplished and dynamic Director of Sales and Marketing with a proven track record in start-ups and cross-industry experience. As a key leader within our executive team, you will drive revenue growth, expand our market presence, and execute comprehensive sales and marketing strategies to meet and exceed ambitious growth targets. Your expertise will be instrumental in launching innovative products, building sales channels, and amplifying brand awareness across diverse sectors. 


Compensation

  • Base Salary: $90k-130k 
  • Commission/Bonus Plan 
  • Benefits: PTO, Health Insurance, Elective Benefits 

Please note, we are unable to provide relocation assistance for this role. 


Responsibilities 

  1. Sales and Revenue Growth: Develop and implement sales strategies that enable the team to meet and exceed revenue goals. Build out appropriate sales and marketing channels to meet growth goals. Optimize sales funnels, pricing, and market positioning. 
  2. New Business Development: Identify new growth opportunities, establish key partnerships, and drive business expansion through strategic relationships in each industry. 
  3. Brand Building and Market Expansion: Strengthen brand positioning and market reach by crafting compelling narratives and campaigns that resonate with target audiences across industries. 
  4. Cross-Industry Expertise: Oversee the successful launch and promotion of new products in various markets, ensuring strategies are tailored to industry-specific trends and customer demands. 
  5. Client Relationships: Build and maintain strong relationships with clients and stakeholders. Act as a trusted advisor, ensuring client needs are met while providing innovative solutions. 
  6. Strategic Leadership: Lead the development and execution of integrated sales and marketing strategies to drive growth across multiple industries. Align team efforts with overall business objectives and emerging market opportunities. 
  7. Start-up Culture Leadership: Thrive in a start-up environment, bringing a high level of adaptability, creativity, and resourcefulness. Foster a collaborative and innovative culture within the marketing team and the organization.
  8. Data-Driven Insights: Implement advanced analytics to measure the success of marketing campaigns and sales performance. Leverage insights to make informed decisions, optimize ROI, and adjust strategies in real-time. 
  9. Cross-Functional Collaboration: Work closely with product development, creative, and other departments to ensure cohesive and impactful marketing and sales initiatives. 
  10. Budget Management: Oversee and manage the marketing and sales budgets to ensure optimal resource allocation and cost-effective execution. 
  11. Other Duties as Assigned

 

Requirements 


  • Bachelor’s degree in Marketing, Engineering, Business Administration, or a related field. MBA preferred. 
  • 10 years of progressive leadership experience in sales and marketing, with a significant portion in start-ups and working across multiple industries. 
  • Demonstrated success in driving revenue growth, launching products, and managing marketing campaigns across various sectors. 
  • Proven ability to design and execute sales strategies that exceed revenue targets and align with business goals. 
  • In-depth knowledge of digital marketing, social media, and multi-channel campaigns. 
  • Strong team leadership skills with the ability to motivate and guide teams in a dynamic, fast-paced environment. 
  • Strong proficiency in data analysis, sales forecasting, and leveraging analytics to inform strategic decisions. 
  • Adaptability to shift strategies based on different industry requirements and market conditions. 
  • Thrives in a start-up culture, bringing creativity, resourcefulness, and a proactive approach to problem-solving. 
  • Experience with CRM systems, marketing automation tools, and analytics platforms is preferred. 

 

Enbasis Inc. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. We are a Drug Free Workplace.

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