Field Marketing Manager

We believe Running Changes Everything. If you believe that, too, we want to talk. With more than 180 stores and a robust e-commerce site, Fleet Feet is the largest running retailer in the country. Catering to more than runners, we pride ourselves on having an inclusive environment! We believe it’s a privilege to serve and remain committed to delivering unmatched service and support when outfitting customers in everything they need to have a successful run, whether that’s introducing them to their new favorite running shoes, socks, or gear, or inviting them to our next training program run. We like to keep things high-spirited, fast-paced, and fun. We don’t mind wearing more than a few hats and stepping in to help out wherever is needed. Our team is a group of knowledgeable and hardworking individuals who work, sweat, and live passionately. We run together to tackle a problem, reach a goal, get encouraged, and nurture our brand each day. We are in full pursuit to find hardworking people to join us on our quest and bring our core values to life.

Our Field Marketing Manager will partner with Fleet Feet's local Marketing Coordinators in the eastern region to build local strategies and will work as a liaison between the Field Marketing team and store-level marketing coordinators/managers to communicate and support brand-wide marketing initiatives.

This position will audit and coach stores on social media, website presence and listings management. This role will have the opportunity to partner with our company-owned retail locations, field marketing managers and District Managers and highlight marketing wins from their region and facilitate discussion around marketing initiatives.

Our Field Marketing Manager will work closely with each store in the eastern region to develop innovative grassroots marketing concepts, and will meet with each store’s marketing coordinator on a consistent basis to review essential marketing plans and strategies. The Field Marketing Manager will also travel to each store in their region to meet with the marketing managers and Operating Partners, and to support the largest events in their region.

• Review marketing logs for ~18 retail locations and partner with local marketing coordinators on building marketing strategy, including developing innovative grassroots marketing concepts, and ensuring Fleet Feet marketing priorities are a focus in each store.
• Work with each store’s marketing coordinator to make sure they have access to, and understand, all necessary guides, resources, and assets, and all marketing updates from SST (HQ).
• Communicate and support brand-wide marketing initiatives by working closely with the National Field Marketing Manager and store-level marketing coordinators/managers
• Work closely with Field Marketing team and District Manager to understand current market conditions and sales for stores within the east region
• Share ideas and help develop innovative marketing strategies across all stores in the eastern region
• Support major event/expo work in partnership with SST (HQ), store leaders and District Manager.

• 3 years of grassroots marketing experience and or retail marketing experience, preferred
• Comfortable speaking in front of crowds
• Strong presentation and communication skills
• Must have strong organization and planning skills, social media experience, and website CMS experience
• Excellent communicator with the ability to listen and adapt
• Builds and maintains trust from the team, staff, and customers by using good judgment
• Hardworking, positive, and self-motivated
• Collaborative and customer-centric
• Willing to go above and beyond when needed
• Support all Fleet Feet initiatives, activities, and functions
• Up to 25% travel required

Perks:

• High energy and fun atmosphere
• Training and advancement opportunities within the Fleet Feet brand
• 401(k) Retirement Plan for all part and full-time employees (Age 21 ) with 4% employer matching and immediate vesting (company-owned stores)
• Community involvement and community service activities
• Training Program and Product Discounts
• Passionate team members
• Check out our Fleet Feet Benefits Guide for full-time employees averaging 30 hours/week at company-owned stores

We are an equal opportunity employer and believe having diverse teams in which everyone brings their whole self to Fleet Feet is key to our success. We welcome people of different backgrounds, experiences, abilities and perspectives. That is why we prioritize diversity and inclusion in our hiring practices, our culture, and our engagement with the community.  Learn more about our Diversity, Equity and Inclusion initiatives. 

Additional Requirements:  Position requires occasional moving around with light (1-10lbs.) carrying, lifting, pushing or pulling.  The position needs to occasionally move about inside the office to access files, office equipment, etc.  The position is mostly sedentary and requires the employee to have close visual acuity to perform job requirements.  The position requires frequent communication with team members and repetitive motion with the hands, wrists and/or fingers while constantly utilizing a computer. This position is located within an office environment and is not substantially exposed to adverse environmental conditions.

Fleet Feet utilizes E-Verify in all corporate and company-operated stores as part of the hiring process.

Salary : $0