What are the responsibilities and job description for the DIGITAL SALES COORDINATOR - WMBF position at Gray Media?
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WMBF:
WMBF is the NBC Network affiliate for the Grand Strand and Pee Dee regions of South Carolina and parts of North Carolina. This Gray Media-owned property was launched in 2008 in Myrtle Beach, SC, and was built as a state-of-the-art HD broadcast facility. We broadcast over 39 hours of live local news and weather NBC network programming. We offer additional programming via digital broadcast networks like Bounce TV, Telemundo, and have just added the Palmetto Sports Network! We use digital media platforms to deliver Live, Local news coverage across the Myrtle Beach-Florence market. Myrtle Beach is a family vacation destination for millions of visitors each year due to our white sandy beaches, more than a hundred golf courses, amusement parks, and mild weather. It is a pleasure to work in a city where so many people want to visit.
Job Summary/Description:
WMBF News, the Gray Media NBC affiliate in Myrtle Beach, is looking for a Digital Sales Coordinator to join our growing Gray Digital Media team. This is a great opportunity for recent graduates eager to gain more experience in digital advertising, campaign management, and marketing strategy. You'll support a top-performing sales marketing team and get hands-on with the tools, platforms, and data that power modern advertising.
Duties/Responsibilities include, but are not limited to:
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WMBF-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WMBF:
WMBF is the NBC Network affiliate for the Grand Strand and Pee Dee regions of South Carolina and parts of North Carolina. This Gray Media-owned property was launched in 2008 in Myrtle Beach, SC, and was built as a state-of-the-art HD broadcast facility. We broadcast over 39 hours of live local news and weather NBC network programming. We offer additional programming via digital broadcast networks like Bounce TV, Telemundo, and have just added the Palmetto Sports Network! We use digital media platforms to deliver Live, Local news coverage across the Myrtle Beach-Florence market. Myrtle Beach is a family vacation destination for millions of visitors each year due to our white sandy beaches, more than a hundred golf courses, amusement parks, and mild weather. It is a pleasure to work in a city where so many people want to visit.
Job Summary/Description:
WMBF News, the Gray Media NBC affiliate in Myrtle Beach, is looking for a Digital Sales Coordinator to join our growing Gray Digital Media team. This is a great opportunity for recent graduates eager to gain more experience in digital advertising, campaign management, and marketing strategy. You'll support a top-performing sales marketing team and get hands-on with the tools, platforms, and data that power modern advertising.
Duties/Responsibilities include, but are not limited to:
- Assist in the planning, execution, and monitoring of digital advertising campaigns (including display, video, OTT, and social media).
- Track campaign performance using reporting tools (Gray Insights, Google Analytics, etc.).
- Communicate with internal teams to ensure deadlines and deliverables are met.
- Stay on top of digital trends, tools, and local market insights.
- Support Media Executives and Sales Management in developing client proposals and presentations.
- Degree in Marketing, Communications, Advertising, or a related field.
- Must have high organizational skills and be willing to take initiative
- Must be able to prioritize, multitask, and perform in a high-paced environment
- Basic understanding of digital marketing concepts (impressions, CTR, SEO, social media ads, etc.).
- Proficiency in data entry tools, PowerPoint, Excel, and Word.
- Willingness to learn fast, adapt quickly, and contribute to a team-driven environment.
- Excellent written and verbal communication skills.
- Internship or part-time experience in digital media or marketing.
- Google or Meta Blueprint certifications.
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WMBF-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
