ASSOCIATE BRAND MANAGER

Description

About Hartz:

Hartz has been a leading brand in pet care for over 95 years. The Hartz brand has a high consumer awareness level and is considered one of the most trusted brands in the US. That's because we truly understand the important bond between consumers and their pets, and we strive to provide products that help give pets Unconditional Love.

We are motivated by our passion for pets. Hartz holds category leadership position in most categories in which it competes, including Wet Cat Treats, Flea & Tick treatment, Dog Pads, Natural Dog Treats, Grooming, and Toys. We emphasize product-category driving innovation to stay on the leading edge of superior pet care - so all pets can have a healthier, happier, and longer life!

Hartz is a place where everyone can succeed. Our people make the difference and we strive to hire talented individuals who share our passion for pets. We are proud of our diverse, inclusive, and welcoming culture that honors everyone's unique experiences, perspectives, and identity. Together, our employees and their pets can truly thrive and make an impact, whether at the office, or in hybrid work environments.

What We Offer ...

• Flexible hybrid work schedule (in-office and remote)
• Competitive compensation and 401(k) match with immediate vesting
• Comprehensive Health Insurance: Medical, Dental, Vision, FSA, Life & Disability Insurance
• Generous PTO, Paid parental leave, tuition reimbursement, and other perks
• Opportunity to learn and develop

The Role ...

We are looking for an ambitious marketing professional who has a desire to learn and cultivate growth. In this role, you will assist the Brand Manager and Director in the development and execution of marketing and innovation/renovation plans that deliver sales, market share, and profit growth targets for their category.

Additionally, you will assist in activities that support the development and management of the annual plan/budget and sales to achieve P&L objectives and provide support in the daily management of the business, in areas of forecasting, procurement, cost savings, and sku/inventory management.

You will be accountable for developing a deep understanding and insight of the category, consumer, competitor, customer, and channel dynamics, and the internal P&L. This position is located at our Secaucus, NJ office, and has the flexibility to work a hybrid schedule.

If this role excites you to work at Hartz, we encourage you to apply.

Your Responsibilities ...

• Assist in the identification and development of new products, product improvements, packaging improvements, and line extensions - develops 3C/4P analysis and development. Partners with R&D.
• Analyze and summarize results of market research and POS data
• Monitor and analyze sales performance key drivers (POS based and internal shipments) and develop accurate forecasts
• Develop insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding.
• Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the category to keep competitive. Maintain basic understanding of overall pet care/market trends shaping the industry.
• Assist in S.K.U. portfolio management for the category and inventory working closely with cross functional team
• Assist in the execution of consumer communication/promotional support, working with Hartz agency of record on 360-degree consumer activation.
• Provide support to cross-functional project team to execute plans and provide direction on day to day management of business issues and opportunities.
• Provide support to forecast volume and work through S&OP process in conjunction with Sales, Operations Planning and other parties as appropriate
• Develop P&L's for new items/existing items to evaluate pricing/cost/trade support changes
• Work closely with Marketing Coordinator in development/approval of packaging design
• Develop materials to execute consumer market research studies
• Help maintain IRI database integrity for their category

Requirements

You Need to Have ...

• Bachelor's degree in Marketing, Business or a related field is required
• A minimum of 1-year experience in Consumer-Packaged Goods (CPG) Brand Management
• Working knowledge of IRI/Nielsen POS and Panel Data
• Experience conducting market research and P&L analysis
• Proficiency in Microsoft Office Suite programs

Hartz is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age or any other characteristic protected by law.