What are the responsibilities and job description for the Senior Account Manager - Digital Marketing position at Insight Global?
JOB DESCRIPTION:
An employer is seeking a Sr Account Manager – Digital Marketing in the Northeastern US area. The Senior Account Manager will be responsible for promoting Unified Communications and Digital Signage and Data Visualization offerings within North America in line with corporate sales strategy.
The Major Account Manager is responsible for growing sales revenue and opportunity pipeline in North America by end-customer acquisition in the corporate (aviation, manufacturing, pharmaceuticals, military and others) markets.
Responsibilities:
• Deliver regional annual revenue in line with corporate sales targets
• Responsible for creation, growth and management of the regional opportunity pipeline
• Establish (with support and training) an in-depth understanding of the product’s market position and the regional competitive landscape
• Research, fully understand and engage/interact with C-level contacts within:
• Regional corporate target market with particular focus on aviation, manufacturing, pharmaceuticals and military verticals
• Regional consultant companies who influence AV and IT projects in line with company products
• Regional ecosystem partners who influence AV and IT projects in line with company products
• Produce and maintain a regional go-to-market sales plan/strategy
• Provide periodic progress updates to the senior leadership team
• Work together with the Media marketing team to produce and maintain a regional marketing plan/strategy which may include tradeshows, events, publications and online presence. Execute physical events supported by the marketing, sales and engineering teams
• Drive proposals, client requests and RFI/RFP submissions to completion by leveraging a strong understanding of product and customer’s requirements, with the support of the engineering and senior leadership team
• Collaborate with project management and sales engineering teams in the pre-sales and after-sales phases of all sales engagements
• Performs other related duties as required
REQUIRED SKILLS AND EXPERIENCE
• 10 years of proven regional sales/business development experience in a related industry / technology
• Sales experience in the digital marketing/ advertising industry
• Great communicator and presenter, who can gain personal credibility with C-level contacts
• Willing to travel at least 50% of the time for business and company representation
Salary : $130,000 - $155,000
