What are the responsibilities and job description for the Senior Vice President, Strategic Planning position at IPG DXTRA?
Senior Vice President, Strategic Planning (Freelance)
Current Global is a global communications agency and creative powerhouse. Our footprint spans North and South America, Asia and Europe, with strength and depth across corporate, consumer, health and technology communications. Our dynamic team of brand marketing, public relations and digital veterans work with some of the world's most iconic brands to develop highly strategic and creative campaigns, collaborating across our four talent communities: Client Experience, Insights, Content and Integrated Media.
The best ideas come from a diverse mix of minds, backgrounds and experiences, which is why we believe that diversity, equity and inclusion are mission critical to building strong teams, cultivating great leaders and creating an agency where everyone can do their best work. At Current Global, difference is valued, equality is a mandate, and inclusiveness is a reflex, not an initiative.
We put humanity at the heart of everything we do, from our internal culture to the way we help clients understand that people want to connect with brands as real and human as they are. We offer exciting career opportunities for entrepreneurial leaders. Learn more at .
POSITION PROFILE
We are looking for a strategic leader who sees business problems from the eyes of real people, using data, observation and experience to create strategies that will benefit a client's brand and business by engaging audiences and delivering measurable value. With an emphasis on developing compelling insights, this person will be an active member across client teams and large contributor to new business opportunities. They will be responsible for challenging conventional thought and providing a neutral point-of-view for communications strategy and planning. Our ideal candidate should have experience building brand and creative strategies that deliver ideas across channels, tactics and content, and possess the ability to guide measurement that is aligned with strategy.
PRIMARY RESPONSIBILITIES
- Lead and guide the quality of strategic output of the department including briefs, strategic narratives and POVs.
- Create a culture of insight, ensuring the practice is embedded into our client delivery and that the broader agency is educated on brand and communication strategy fundamentals.
- Collaborate with CX leads to guide key clients and provide consistent thought leadership.
- Champion and enhance the methods by which teams uncovers insights and measures results.
- Lead, motivate and grow a team of planners, analysts and subject matter experts.
- Play a central role in new business.
- Serve as an opinion leader by sharing best practices, case studies and thought leadership.
- Participate in industry events to help position Current as a strategic leader.
QUALIFICATIONS
- 12 years of experience in strategic planning, preferably at an agency.
- Experience in PR and digital (social, content, video, media, influencer) is preferred.
- Persuasive presenter and speaker, able to tell a story based on data and hypothesis.
- Experience building, managing and mentoring a team.
- Deep industry network and credibility within the industry.
- Self-motivated, fun, entrepreneurial and endlessly curious.
Current Global is proud to be an Equal Opportunity/Affirmative Action employer. Current recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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IPG DXTRA is proud to be an Equal Opportunity/Affirmative Action employer. IPG DXTRA recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.