What are the responsibilities and job description for the Product Marketing Manager, Mid-Level position at Jobright.ai?
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Job Summary:
SpotOn is a company dedicated to helping restaurants and small businesses thrive through innovative payment and software technology. The Product Marketing Manager will collaborate with Product, Sales, and Marketing teams to identify market opportunities, develop launch strategies, and enhance product positioning to drive sales and customer engagement.
Responsibilities:
• Working with product, define and validate product market fit, market sizing and the business case for product launches and sales direction
• Partner with Marketing and Sales colleagues to drive cross-functional, cross-channel sales efforts to meet the growth objectives associated with product initiatives
• Own market & opportunity sizing, product positioning and messaging to better drive acquisitions and adoption from our customers
• Working with Brand & content teams, drive the development of marketing assets & content to support product awareness and customer acquisition and engagement goals
• Partner with the data team to analyze product usage and adoption in order to identify areas of opportunity and make product and rollout recommendations
• Understand market and competitor trends and develop marketing strategies to increase our market presence and penetration.
• Build positive relationships across the organization, with the ability to drive cross-functional team projects
• Present strategy and results of major company initiatives to senior-level business partners
Qualifications:
Required:
• A balance of creative instincts and analytic orientation is required.
• BA/BS degree required
• Highly efficient at data analysis to assess market opportunity, SAM and make pricing recommendations
• Minimum 3 years PMM experience, 4 years of relevant experience. SMB marketing and restaurant experience is a plus.
• Proven ability to lead cross-functional projects and programs
• Efficient multi-tasker with ability to thrive in a fast-growth start-up environment that is constantly evolving.
• Excellent verbal and written communication skills
• Data driven, able to set goals, measure results and leverage data to make decisions
• A passion for hospitality and desire to help small businesses grow
Company:
SpotOn provides mobile payment technology and a management system for restaurants and small businesses. Founded in 2017, the company is headquartered in San Francisco, California, USA, with a team of 1001-5000 employees. The company is currently Late Stage. SpotOn has a track record of offering H1B sponsorships.
