What are the responsibilities and job description for the Field & Event Marketing Coordinator position at Later?
Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.
Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity.
We're trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, LinkedIn, YouTube, and Pinterest.
We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.
Field Marketing & Events Coordinator
About the role:
Later/ Mavely events are where our brand, our creators, and our partners meet in real life. As our Field Marketing & Events Coordinator, you'll support the planning and execution of experiences that build community, elevate our brand, and drive meaningful impact. From creator meetups to partner activations to industry events, you'll help bring structure, organization, and creative energy to every project.
You'll work closely with Marketing, Creator Success, Partnerships, and Sales to ensure each event runs smoothly and feels distinctly "Later / Mavely"
What You'll Do
Event & Activation Support
We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.
Diversity, inclusion, and accessibility:
At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit. We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.
We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.
Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity.
We're trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, LinkedIn, YouTube, and Pinterest.
We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.
Field Marketing & Events Coordinator
About the role:
Later/ Mavely events are where our brand, our creators, and our partners meet in real life. As our Field Marketing & Events Coordinator, you'll support the planning and execution of experiences that build community, elevate our brand, and drive meaningful impact. From creator meetups to partner activations to industry events, you'll help bring structure, organization, and creative energy to every project.
You'll work closely with Marketing, Creator Success, Partnerships, and Sales to ensure each event runs smoothly and feels distinctly "Later / Mavely"
What You'll Do
Event & Activation Support
- Support the planning and execution of Later and Mavely events—creator experiences, partner activations, industry conferences, and everything in between.
- Coordinate logistics: venues, vendors, swag, shipping, run-of-show docs, registration, and onsite setup.
- Manage guest lists, RSVPs, communications, and event day check-in.
- Help ensure every detail—from signage to snacks—feels intentional and on brand.
- Assist with local creator meetups and community events in key markets.
- Help activate Later's and Mavely's presence at sponsored events and partner engagements.
- Support regional programs that build brand awareness and deepen community relationships.
- Dive
- Work with our content and social teams to support onsite capture and creator deliverables.
- Assist in promotional campaigns across email, social, and partner channels.
- Help build event recaps and post-event communication to continue to build the momentum internally and externally
- Maintain event timelines, budgets, invoices, and vendor relationships.
- Keep our internal docs organized—briefs, decks, checklists, inventories, and wrap-up reports.
- Track swag, signage, and event materials so we're always prepared for what's next.
- Stay on top of trends in events, creators, social platforms, venues, and experiential concepts.
- Assist in gathering and analyzing event performance metrics to guide future strategy.
- 1–2 years of experience in events, marketing, experiential, or field marketing (agency or in-house welcome!).
- Ability to travel 20–30% as needed for events, activations, and onsite support.
- Extremely organized with strong project management skills—you love a good checklist.
- Creative, curious, and tapped into social, creator culture, and what makes an experience feel special.
- A strong communicator who builds great relationships with teammates, vendors, and creators.
- A self-starter who can juggle multiple projects and stay calm under pressure.
- Collaborative, positive, and excited to be part of a small but mighty team.
- Experience in social media and influencer marketing is a plus!
We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.
Diversity, inclusion, and accessibility:
At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit. We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.
We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.