What are the responsibilities and job description for the Social Media Manager position at marzipops?
Company Description
marzipops is a candy company turning marzipan upside down with whimsical, playful and delicious treats. From holidays to everyday, we carefully create our exquisite treats to be fun to look at as well as delectable to eat. All of our candy is crafted by hand in our commercial kitchen in Ann Arbor, Michigan. We are a small, passionate and collaborative team of candymakers. Our products have been featured in the New York Times, the Food Network, Martha Stewart Living, and other notable publications.
Role Description
This is a part-time hybrid role for a Social Media Manager. The position is based in Ann Arbor, MI, with the option for some work to be done from home. The Social Media Manager will be responsible for managing the company's social media accounts, developing and executing content strategies, optimizing social media presence, and creating engaging content. Day-to-day tasks include content planning, posting, monitoring engagement, and analyzing performance metrics.
Qualifications
- Expertise in Social Media Marketing and Social Media Optimization (SMO)
- Strong skills in Content Strategy and Communication
- Proficient in Writing for various social media platforms
- Experience with performance metrics and analysis tools
- Good organizational and time-management skills
- Ability to work independently and in a hybrid setting
- Experience in the food industry or with a similar brand is a plus
- Bachelor's degree in Marketing, Communications, or related field
Salary : $20 - $24