What are the responsibilities and job description for the Social Media Marketing position at Morgan and Myers Roofing?
Job Overview
We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic marketing team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. The ideal candidate will have a passion for storytelling through digital platforms and a strong understanding of current social media trends.
Duties
- Develop, curate, and manage published content across various social media platforms.
- Create visually appealing graphics and videos to enhance engagement.
- Conduct research to identify trends and insights that inform content strategy.
- Monitor social media channels for customer inquiries and feedback, responding promptly to maintain positive engagement.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
- Analyze performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Stay updated on industry trends, best practices, and emerging technologies in social media management.
- Assist in advertising efforts by creating targeted ad campaigns across platforms.
- Proofread content to ensure clarity, accuracy, and adherence to brand guidelines.
Skills
The ideal candidate should possess the following skills:
- Proficiency in graphic design tools (e.g., Adobe Creative Suite, Photoshop) for creating engaging visuals.
- Strong research skills to identify relevant topics and trends in the industry.
- Experience in web content management systems for publishing and updating online content.
- Expertise in social media management tools (e.g., Hootsuite, Buffer) for scheduling posts and tracking performance.
- Basic video editing skills to create compelling video content for various platforms.
- Knowledge of advertising principles to effectively promote brand messages on social media.
- Familiarity with public relations strategies to enhance brand reputation online.
- Understanding of SEO best practices to optimize content for search visibility.
- Excellent proofreading abilities to ensure high-quality written communication.
Join us as we strive to elevate our brand's online presence through innovative social media initiatives!
Job Types: Full-time, Part-time
Pay: $15.00 - $20.00 per hour
Expected hours: 24 – 40 per week
Schedule:
- Monday to Friday
Work Location: In person
Salary : $15 - $20