What are the responsibilities and job description for the Intern - Brand Copywriter MVMT position at Movado Group?
About the Company:
MVMT (pronounced ‘movement’) was founded on the belief that style shouldn’t break the bank. Their goal is to change the way consumers think about fashion by offering high-quality minimalist products at revolutionary prices. With over 1,000,000 watches sold to customers in 160 countries around the world, MVMT has solidified itself as the world’s fastest growing watch company.
In a tiny Los Angeles apartment in 2013, two college dropouts banded together to create what would eventually become the world’s fastest growing watch brand. Their idea was simple: to make sleek quality watches with bold personalities, modern and unexpected colorways, and accessible price points that broke all the rules of the watch industry.
This flagship line skyrocketed MVMT from a crowdfunded venture into a global brand, with products sold in over 160 countries, and a thriving social media community of over 5 million strong. MVMT’s design catalogue has since expanded into more than 20 unique watch collections, sunglasses, blue light eyewear, and jewelry.
In 2018 MVMT was acquired by Movado Group Inc. Since 1881, Movado has been one of the world’s premier watchmakers, with a proud heritage of Swiss craftsmanship, design excellence, and technological innovation.
We are looking for a passionate and eager-to-learn writer to help create clear, inspired storytelling for our fashion watch and accessories brand based in Los Angeles, CA. You will work directly with our Senior Brand Writer and creative team members to assist in writing both romance and advertising copy across multiple channels, including product storytelling, email marketing, social media campaigns, editorial writing and more. Our ideal candidate has a strong affection and skill for writing, an interest in the watch and fashion industries, and a deep native understanding of relevant social media platforms. We are looking for someone who resonates with the MVMT brand and wants to learn how to translate a high level brand identity and voice into concise, impactful stories and soundbites.
Intern would work on a part time basis, up to 25 hours per week, during normal business hours. Normal business hours are Mon-Fri, 9am – 5pm. This is a PAID internship. This is a hybrid position.
Responsibilities:
- Write clear, original and exciting copy in the MVMT brand voice
- Help conceive and execute stories that engage and inspire our audience
- Reinterpret high level copy from the Senior Brand Writer into successful targeted soundbites across channels
- Collaborate with graphic designers, product designers and other professional teams on large-and small-scale marketing projects (e.g. product descriptions, email and social media campaigns, social media advertisements, website pages, press releases, television/podcast scripts and more)
- Conduct high-quality research in industry (watches, fashion, social media and e-commerce) trends, channel best practices (social media, email, influencer, etc.), target demographics and other relevant areas
- Edit and proofread copy as needed
- Organize copywriting team’s databases and documents
- Integrate SEO research into romance copy to maximize reach