Junior Public Relations Account Executive

CONTRACT JUNIOR PR ACCOUNT EXECUTIVE

WHO WE ARE:

myWHY Agency is a black-owned, women-led integrated marketing and creative agency. Our team has a record of developing strategic marketing campaigns that grab attention, demand interaction and generate long-term, impactful value.

With a client list that includes organic and natural CPG brands, health and wellness companies, BIPOC- and women-owned businesses, large corporations and nonprofit organizations, myWHY is focused exclusively on serving purpose-driven organizations and game-changing industry leaders.

WHO YOU ARE:

You are a resourceful and passionate self-starter. You are a proactive and curious individual who is energized by working in a team environment and is committed to delivering every detail with precision for the clients you support. You thrive in a fast-paced environment and enjoy managing multiple projects simultaneously.

• You are passionate about public relations and thrive in a fast-paced environment.
• You desire to develop and nurture relationships with journalists, bloggers, and influencers to secure media placements for clients across various platforms.
• You have a “can-do" attitude and are willing to take on new tasks and projects. You ask questions when needed and approach your work with curiosity and interest.
• You enjoy supporting team members and respond positively to client and team requests. You proactively ask team members when you need help, expertise and counsel.
• You are a true multitasker, delivering work on or ahead of schedule, alerting team members in advance if a deadline is at risk and striving for consistency and accuracy in all deliverables you and the team manage.
• You are reliable and organized, and you are a master at covering monitoring, tracking, and reporting. If needed, you are fearless in requesting help prioritizing your workload when faced with conflicting deadlines.
• Open to feedback, you respond positively to new ideas and ways to approach your tasks.

WHAT YOUR RESPONSIBILITIES WOULD LOOK LIKE:

General Account Execution Support:

• Support our Account Executives by working with them to update and manage status reports, media trackers and wrap-up reports and prepare for regularly scheduled client status calls
• Support our Account Executives to ensure that all client requests and communications are responded to promptly and appropriately.
• Support our Account Executives with monitoring monthly results and goals to ensure the account remains on track against objectives.
• Support multiple client teams with media relations and execution of PR programs enabling all projects to be on time, on budget and on strategy.
• Support the senior publicist and account executives in ensuring the accounts you’re working on are meeting/exceeding client expectations and agency needs.
• Provide support to team members by providing daily news reports and maintaining punctual, regular, and predictable meeting attendance.
• Work collaboratively in a team environment, with a spirit of cooperation, volunteering to take the first step in new projects (e.g., summarize meeting notes or conduct research for missing information).
• Respectfully take direction from supervisors and managers, communicating effectively and remaining calm and courteous under pressure.

Media Relations

• Support our AEs with their media outreach/pitch efforts. You’ll be responsible for supporting them with consistently pitching to the media on behalf of clients.
• This includes researching and developing contact lists.
• Aid in creating annual, seasonal, and monthly outreach plans, ensure clients are onboarded with efforts, and brief teams on needs.
• Be on-site for all client media appearances where applicable.
• Develop pitches, press releases, and other outreach collateral as needed by the account team and respond to daily HERO/QWOTED and incoming media requests.
• Monitor long-lead editorial calendars and seasonal story angles to ensure your clients are being included as needed.
• Monitor and report on client coverage and fact-check stories to ensure accuracy.
• Support the teams in conducting proactive and reactive media outreach and pitching on behalf of agency clients.
• Identify pitching opportunities, including proactive review of publications and editorial calendars, to determine trends and strategic client opportunities for placement. Write and proofread media materials and pitches and develop backgrounders and fact sheets as assigned.
• Develop accurate lists of the most appropriate journalists and bloggers for outreach and maintain and update existing media lists. Develop relationships and engage with media and influencers via social media as needed.
• Help promote client events by identifying and reaching out to key groups and individuals and posting to event listing websites. Assist in researching sponsorship and speaking opportunities for clients.

Awards

• Support teams in monitoring and assessing annual awards and facilitate agency and client discussions on which clients and products to submit and to which awards programs.
• Ensure clients are kept abreast of awards submissions and results.

Media Mailings/Shipping Management in support of Executive Assistant ONLY as needed

• Support the agency’s EA ONLY if needed, to manage all aspects of the shipping process. Only when the EA is out of office, we’ll need your support in scheduling, packing, shipping and receiving client products in our offices.

THE QUALIFICATIONS YOU BRING TO OUR TEAM:

• Bachelor of Arts (B.A.) or Bachelor of Science (B.S.) degree in related fields required.
• 1-2 years of direct experience (beyond internships) in public relations with an emphasis on media relations.
• Experience pitching and press release writing.
• Excellent communication, organizational, research and writing skills. Previous experience communicating and presenting to senior-level management team members.
• Previous experience managing budgets, data entry and project management systems.
• Proficiency in Excel, Word, PowerPoint as well as Google Suite including Gmail, google sheets/documents. Media databases, project management software (Asana), MuckRack/Critical Mention.

Job Types: Part-time, Contract

Pay: From $20.00 per hour

Work Location: Hybrid remote in Chicago, IL 60615

Salary : $20