Social Media Lead

Job Title: Social Media Lead

Location: Clearwater

Company: ODD SOX

ODD SOX is a creative and innovative brand that believes in making a bold statement through unique, high-quality socks and apparel. We embrace individuality and aim to inspire confidence in our customers by offering products that stand out in any crowd.

Job Summary:

The Social Media Lead at ODD SOX will be responsible for developing and executing a comprehensive social media strategy to increase brand awareness, drive customer engagement, and boost online sales. This role requires a creative thinker with a passion for social media, a deep understanding of platform-specific trends, and the ability to translate the brand’s identity into compelling digital content.

Key Responsibilities:

• Create and implement a social media strategy aligned with ODD SOX’s brand goals and objectives.
• Manage a content calendar to ensure consistent posting and alignment with marketing campaigns.
• Develop engaging content tailored to each social media platform.
• Foster and grow online communities by responding to comments, messages, and mentions promptly and authentically.
• Implement A/B testing for content to optimize engagement and effectiveness.
• Track, analyze, and report on social media performance metrics, using insights to optimize strategies.
• Collaborate with marketing, creative, and sales teams to ensure cohesive messaging.
• Stay updated with the latest social media trends, tools, and technologies, and recommend new strategies to keep the brand at the forefront of the industry.
• Plan and execute paid social media campaigns to drive traffic and conversions.

Qualifications:

• Skills:
• Proven experience in managing social media platforms for a brand or organization.
• Strong understanding of various social media platforms and their best practices.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics tools (e.g., Google Analytics, Facebook Insights).
• Excellent writing and communication skills with a creative flair.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Strong organizational skills and attention to detail.
• Project Management Skills: Experience with project management to effectively juggle multiple tasks and campaigns.
• SEO Knowledge: Basic understanding of SEO principles as they relate to social media content and optimization.

Benefits:

• Competitive salary
• Dental, and vision insurance
• Paid time off
• Employee discount on ODD SOX products
• Opportunities for professional growth and development
• A fun and creative work environment

Job Type: Full-time

Pay: $21.06 - $22.44 per hour

Experience:

• Marketing: 1 year (Preferred)

Ability to Commute:

• Clearwater, FL 33756 (Required)

Ability to Relocate:

• Clearwater, FL 33756: Relocate before starting work (Required)

Work Location: In person

Salary : $21 - $22