Marketing Manager

Fast growing, highly regarded leader in the display, sign and printing industry has an outstanding opportunity for a Brand Marketing Manager who is proactive, assertive, creative, and highly organized.

• Are you a creative team player eager to help drive new campaign ideas in order to grow sales?
• Are you a difference maker who likes to work in a fast paced environment where your day is focused on increasing brand awareness and driving demand through creative & innovative programs?
• Are you a Marketing Manager and Brand expert who thrives on results-driven projects that will take your career and our business to the next level?

If this sounds like you, we would like to talk with you about joining our team as a Brand Marketing Manager!

We are looking for impact players and difference makers that are focused, strategic, and hardworking. The Brand Marketing Manager is one who values Orbus’ success and has a strong desire for autonomy in managing the brand strategy and marketing programs of two business divisions – Fabric Images and Nimlok. This position is a marketer’s dream and offers the opportunity to collaborate with a fantastic team and manage a variety of marketing projects – digital and website projects, creative collateral projects, thought leadership and lead generation campaigns, email, social media, advertising programs event planning and more.

Key Responsibilities:

• Role functions as brand and content manager/expert/owner for business division(s)
• Spearheads brand vision, marketing strategy and tactical plans
• Creates content for & drives campaigns in effort to grow, expand and remain competitive through building brand awareness, driving traffic to website, generating leads
• Manages, executes, and monitors a variety of projects/programs related to assigned brand/business division, including:
• Management, maintenance of annual strategic plan & program budget/expenses
• Creation, maintenance of tactical plans for Email, PR, social media, Video, Advertising (print/digital), Events
• Copywriting, editing of email communications, PR, social posts, brochure/catalog/collateral copy, product descriptions, web pages & sales tools
• Project manages team content/tool & asset creation for campaigns & new product introductions - collateral, digital assets, web pages, communications
• Monthly program metric data tracking & analysis for continual improvement of website(s) performance, SEO rankings, audience engagement with emails, media response to PR, audience engagement to social posts & ads, engagement at events & lead generation across programs
• Routine program analysis for improvements in tactics, messaging, calls to action, investments
• Research: Competitive research & industry trend monitoring
• Works with VP of Marketing to:
• Establish strategy, program budget, tactical plans & schedules
• Build brand equity
• Establish key takeaways from data & competitive analysis
• Conduct surveys, interviews to collect voice of customer for influence in program
• Plan and prioritize projects for support staff to design/create
• Drive and ensure excellent quality of team/self-deliverables

Education & Experience:

• Bachelor’s degree in Marketing, Business or Business Communications
• 5-10 years of experience in B2B marketing preferred
• Adept at brand marketing with prior experience developing and executing a brand strategy to build brand equity
• Experience marketing to architects, interior designers, contract furnishing industry a PLUS
• Strong proficiency in Microsoft Word, Excel, PowerPoint, Google Analytics, CRM
• Experience working in Adobe InDesign, Photoshop, Illustrator a PLUS
• Proficiency adding/editing content in website CMS
• Experiencing with Hub Spot, Marketing Automation a PLUS

Traits:

• Strong analytical, business and financial acumen
• Self-driven and capable of managing multiple projects simultaneously
• A good listener, excellent writer and communicator
• Creative thinker with an eye for good design
• Demonstrates intellectual curiosity, the ability to work autonomously while simultaneously collaborating effectively within a multidisciplinary team
• Team player and someone who is resourceful in partnering with others to strive for results, works and collaborates well in a team environment
• Can unify, is positive, passionate, has a strong drive for results, and attention to detail
• Time management skills: excellent ability to set, track and meet deadlines for self and teammates

The next step after submitting your resume, and requirement in the process, is to complete a Culture Index survey which will take less than 7 minutes. Simply copy and paste the following link into your browser and press enter. Please select Marketing Manager:

https://go.apply.ci/s/T3R6E8L27J

Job Type: Full-time

Pay: $60,000.00 - $90,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Vision insurance

Schedule:

• Monday to Friday

Supplemental Pay:

• Bonus pay

Education:

• Bachelor's (Preferred)

Experience:

• Marketing: 5 years (Preferred)

Work Location: One location