What are the responsibilities and job description for the Analyst, Commerce Media Intern position at Publicis Groupe Holdings B.V?
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Overview
This summer, we’re looking for Media interns to be a part of our Commerce team. Digitas’ world-class Commerce Media team is responsible for all digital media activation in this increasingly addressable world, including search, display, video, mobile, audio, and native. With a deep understanding of Retail media platforms, data, and targeting strategies and razor-sharp analytical skills, our Commerce Media specialists deliver optimal solutions that drive our clients’ business forward. You’ll be tasked with a ton, but you’ll be challenged and rewarded as you work with and learn from the best in the business. Up for it? Read on.
Responsibilities
Overview of a day in the life:
Executing, managing, and optimizing all digital media campaigns (search and display) and programs for agency clients, including platform media buying as well as direct-to-publisher programs, both independently and in support of Analysts and Senior Analysts
Contributing to the assessment of media offerings available and the formulation of proposals for new opportunities
Managing Prisma campaign set up, taxonomy generation, insertion orders tracking, and all relevant campaign documentation in preparation for campaign launch
Running the campaign QA process to ensure accurate campaign implementation, pacing, performance, troubleshooting and optimization – Daily pacing check-ins will be largest responsibility to ensure campaigns are on track
Aggregate data from retailer UI, retailer API, and other data sources into data storage platforms for both Brand and eComm funded activity
Assisting in the development of client-facing campaign performance reports
Participating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performance
Demonstrating diligence, attention to detail, and adherence to best practices throughout the full campaign life-cycle
Be strategic partner to any off-shore resources – ensure closely aligned on all tasks and partner to share analyst responsibilities
Keep up-to-date on industry trends and send highlights to greater team when applicable
Qualifications
Traits and skills we’re looking for:
Passionate about creating and building brands
Collaborative and enjoy working with others
Eager to learn and are not afraid of new challenges
Possess the ability to organize and manage detailed work
Basic knowledge of media or retail media platforms and active campaign optimization experience is a plus
Strong analytical thinking, problem solving and mathematical skills
Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
Looking to learn the digital tools that are reshaping the media and advertising world every day
Additional information
Show us what makes you a Unicorn!
Please create a short video or presentation showing us your true Unicorn self to include in your application submission, using the instructions below. You do not need to be in the content you create, this is an opportunity to get creative, show us what makes you unique by highlighting things we might not see on your resume.
YOUnicorn Brief:
For over a decade, the Unicorn has been the ultimate icon for Digitas, representing the magic of our people, culture, and work. We believe in celebrating the uniqueness, spirit, perspectives, and voices of all our talent and the communities they represent. Our best work happens when we embrace imperfection and stay fearless, inventive and generous in our pursuits. We always encourage our talent to push each other and the work and know that growth is the key to success.
Tell us about what our fearless, inventive, and generous values mean to you and how they show up in your life. You can showcase all three or choose your personal favorite, the choice is yours! Feel free to include personal or professional stories highlighting your ability to grow and evolve or anything else that helps tell your story. Submissions should be no longer than 60 seconds or 5 slides.
Instructions to Submit:
- Create a video or presentation explaining what makes you a one of kind candidate for the role you are applying for. Content should be no longer than 60 seconds or 5 slides.
- Upload video or presentation to Google Drive, WeTransfer, or any other platform that creates shareable links
Note: Please make sure the settings are public to anyone who has access to the link. - Paste shareable link in the “Message to Hiring Team” field in the application before submitting.
This is a requirement; we will prioritize applications that include link to candidate brief.
Salary : $16 - $21
