What are the responsibilities and job description for the Sr. Paid Media Specialist position at Ramsey Solutions?
Onsite Work Only: Franklin, TN
(Flex Schedule Options: 7:00am-4pm, 7:30am-4:30pm, 8:00am-5:00pm, 8:30am-5:30pm)
As a Sr. Paid Media Specialist, you’ll help scale social, search and other paid media campaigns, identify new opportunities, collaborate closely with high-level business stakeholders, and analyze results to further optimize performance and drive the overall paid media strategy for the Smart Dollar product of Ramsey Solutions.
What Winning Looks Like:
- Be seen as the subject matter expert on the value of paid media strategy and knows their channel well
- Lead the planning, strategizing, implementing, optimizing, analysis and reporting of advertising campaigns
- Execute and manage specialized initiatives such as campaign build-outs, keyword expansions, restructures, testing, remarketing, targeting and strategic bidding strategies
- Build relationships with stakeholders as well as collaborate on whole processes with content strategists, writers and editors (you’re not working in a silo alone this is a collaborative role)
- Develop and cast vision on where the business and discipline should be (there are growth tracks for this role)
- Mine for opportunities to make a greater impact to the customer and to the bottom line
- Watch and respond to market trends, proactively bring and test new ideas on a small and larger scale based on both industry innovation and past performance
- Communicate proactively and concisely, translate complex nuances related to paid media into easy-to-understand terms
Skills Needed to Win:
- 5 years of hands-on experience managing large paid media accounts in platforms such as Facebook Ads, Google Ads, Microsoft Ads, LinkedIn Ads, etc
- Experience working in tools like Google Analytics, SEMRush, Bid optimization platforms, etc.
- Background in marketing and a passion for creating a world-class user experience
- Creative analytical thinker with testing experience
It’s a calling, and we’re on a mission to change lives. Join the crusade! Apply now.
EEO, including disability/vets
Salary : $0
Paid Media Manager
GSF Media -
Lebanon, TN
