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Director of Marketing - Athletics

Rice University
Houston, TX Full Time
POSTED ON 8/5/2025 CLOSED ON 9/3/2025

What are the responsibilities and job description for the Director of Marketing - Athletics position at Rice University?

About Rice

JOB DESCRIPTION

Boasting a 300-acre tree-lined campus in Houston, Texas, Rice University is ranked among the nation’s top 20 universities by U.S. News & World Report. Rice has a 6-to-1 undergraduate student-to-faculty ratio, and a residential college system, which supports students intellectually, emotionally and culturally through social events, intramural sports, student plays, lectures series, courses and student government. Developing close-knit, diverse college communities is a strong campus tradition, which is why Rice is highly ranked for best quality of life and best value among private universities.

Rice is also a wonderful place to work. Rice faculty, staff and students share values that are essential to our success as a healthy community. Those values guide our decisions and behaviors and shape Rice’s culture. They come through in the way we treat each other and the welcome we extend to our visitors. These values can be recalled simply by our name — RICE — Responsibility, Integrity, Community and Excellence.

Position Summary

The director of marketing will play an integral role in driving revenue and attendance for the Department of Athletics. Taking a leadership role with the marketing, sales and communications staff, this individual will be responsible for increasing attendance, creating a positive and exciting game day atmosphere, increasing fan engagement, and furthering the brand of Rice Athletics.

The ideal candidate will have marketing and/or sales experience in collegiate athletics and a proven track record of driving attendance at events and enhancing fan engagement.

Workplace Requirements

On campus position: This position is exclusively on-site, necessitating all duties to be performed in-person. Per Rice policy 440 , work arrangements may be subject to change.

Minimum Requirements

  • Bachelor’s degree
  • One or more (1 ) years of experience in sports marketing including experience gained while a student.
  • Must possess (or have the ability to obtain within thirty days of hire) and maintain a valid Texas driver's license and have no more than three moving violations and/or at fault accidents within the past three years. Must not have any DUIs or DWIs within the past five years

Skills Required

  • Strong communication skills both oral and written
  • Organization and creativity skills
  • Analytical problem solving skills
  • Proficiency with Microsoft Office, Adobe Photo Shop, and various social media platforms
  • Ability to work at athletic events, including outdoors
  • Work required at events on evenings and weekends

Essential Functions

  • Game-day scripting, leading, and implementing of in-game marketing and fan engagement efforts, including but not limited to in-game music, entertainment, public address, video board fan engagement camera operators, etc.
  • Developing, recommending, and implementing marketing and promotional strategies and policies to increase awareness and attendance.
  • Managing the department's daily advertising efforts on social media to generate revenue and promote attendance at athletic events.
  • Managing day-to-day online and digital marketing initiatives. Collaborating to create and execute marketing programs and campaigns.
  • Implementing ticket promotions, sales plans, advertising campaigns, and community and statewide outreach events
  • Collaborating closely with internal colleagues to create highly engaging fan experiences
  • Creating student, fan development, community outreach initiatives aimed at increasing attendance
  • Conceptualizing content and strategy for video board use at select venues
  • Managing game-day operation of any athletic event, including integration with videoboard, public address, and promotions. Includes preparation of game-day schedule of activities, pregame and halftime entertainment, developing positive game atmosphere, etc.
  • Supervising the work of the Assistant Director of Marketing, Marketing Associate, and department interns, including training and evaluation of employee’s performance. Responsible for assigning duties, responsibilities, and specific projects.
  • Maintaining constant communication with businesses and groups across campus to drive awareness of games/events and encourage attendance and participation.
  • Performing other job-related duties as assigned by the Associate Athletic Director of External Relations.

Rice University HR | Benefits: https://knowledgecafe.rice.edu/benefits

Rice Mission and Values: Mission and Values | Rice University

Rice University is committed to ensuring Equal Employment Opportunity and welcoming the fullness of diversity into our candidate pools. Rice considers qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national or ethnic origin, genetic information, disability, or protected veteran status. Rice also provides reasonable accommodations to qualified persons with disabilities. If an applicant requires a reasonable accommodation for any part of the application or hiring process, please contact Rice University’s Disability Resource Center at 713-348-5841 or adarice@rice.edu for support.

If you have any additional questions, please email us at jobs@rice.edu . Thank you for your interest in employment with Rice University.

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