Creative Content Manager

Overview
We are seeking a highly creative and motivated Creative Manager to lead our content strategy and execution across various platforms. The ideal candidate will possess a strong background in digital marketing, content creation, and graphic design, with a passion for storytelling and brand development. This role requires a blend of strategic thinking and hands-on execution to enhance our brand presence, engage our audience, and drive business growth.

Duties

• Develop and implement comprehensive content strategies that align with business objectives and target audience needs.
• Oversee the creation of high-quality content across multiple formats including articles, blogs, white papers, videos, and graphics.
• Manage social media channels by creating engaging posts, monitoring interactions, and analyzing performance metrics to optimize engagement.
• Utilize SEO best practices to enhance content visibility and drive organic traffic through keyword research and optimization.
• Collaborate with cross-functional teams to ensure cohesive messaging across all marketing channels including email marketing, e-commerce platforms, and digital advertising.
• Lead the design and production of visual content using Adobe Creative Suite tools such as Photoshop and Illustrator.
• Maintain content management systems (CMS) like WordPress to ensure timely updates and accurate information dissemination.
• Conduct regular analysis using Google Analytics to assess content performance and inform future strategies.
• Manage marketing automation tools to streamline campaigns and improve efficiency in reaching target audiences.

Skills

• Proficiency in SEO techniques, keyword research, and digital marketing strategies.
• Strong experience with Adobe Photoshop, Adobe Creative Suite, video editing software, HTML, CSS, and WordPress.
• Excellent copywriting skills with the ability to create compelling narratives that resonate with diverse audiences.
• Knowledge of social media management tools and best practices for social media marketing.
• Experience in e-commerce content strategies that drive sales conversions.
• Strong editing skills with attention to detail in all forms of content creation.
• Familiarity with B2B marketing principles and techniques for effective outreach.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Experience in photography and videography is a plus for creating original visual content. Join us as we elevate our brand through innovative storytelling and strategic content management!

Job Types: Part-time, Freelance

Pay: From $20.00 per hour

Expected hours: 20 – 30 per week

Work Location: Hybrid remote in Saginaw, MI 48603

Salary : $20