What are the responsibilities and job description for the Marketing Representative position at SERVPRO of Fayetteville?
Summary:
Promote and sell Franchise services in assigned territory, which results in meeting or exceeding assigned sales goals. Grow and develop our customer base by utilizing a systematic process (Route Selling) to identify new prospects and cultivate relationships by routinely contacting, visiting, and following up with customers. Use marketing materials like SERVPRO® Key Differentiators and Emergency Ready Plan to market SERVPRO® services and to sell the benefits. Provide and communicate clear and accurate pretesting, scoping of services, and job estimates. Monitor and follow up on all assigned jobs, ensuring customer needs are met.
Primary Roles and Responsibilities:
- Daily Route Preparations
- Regular meeting attendance
- Continuing education and coaching with Manager
- Daily contact preparations and job referral activity
- Daily priorities planning
- Reporting & Administration
- Route Contacts Business Development
- Execute Contact Business Development Cycle
- Document Progress
- Develop sales objectives
- Debrief with Manager
- Execute referral and client appreciation activities
- Commercial Business Development
- Conduct ERP (Emergency Readiness Program) presentations
- ERP data collection
- Develop and present ERP program to clients
- Regular client visits and follow-up to ensure priority readiness
- Entertainment & Events
- Coordinate continuing education events for clients
- Coordinate marketing & entertainment events
- Professional association participation
- Participate in professional networking events
Necessary Experience and Skill Set:
- 2 years of progressively responsible business-to-business sales experience
- Experience with sales and marketing within the service sector
- Superb sales, customer service, administrative, verbal, and written communication skills
- Strong business and financial background and process-and-results-driven attitude
- Working knowledge of current business software technologies is required
Formal Education/Training:
- Bachelor’s degree in marketing or business or equivalent experience
Normal Working Hours, Additional Working Hours, and Travel Requirements:
This is a full-time position working varying hours between 8:00 a.m. and 5:00 p.m. Monday through Friday. This position may require longer hours, and some flexibility in hours may be needed depending upon the business needs.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, protected veteran status, or any other characteristic protected by law.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, protected veteran status, or any other characteristic protected by law.
All employees of a SERVPRO® Franchise are hired by, employed by, and under the sole supervision and control of an independently owned and operated SERVPRO® Franchise. SERVPRO® Franchise employees are not employed by, jointly employed by, agents of, or under the supervision or control of Servpro Industries, Inc., the Franchisor, in any manner whatsoever.
