Sr. Product Marketing Manager

Job Summary

SHI is seeking a Sr. Product Marketing Manager to join its Product and Solutions Marketing Team. Reporting to the Head of Product and Solutions Marketing, you will work alongside our product owners and growth marketing teams to develop and deliver top-notch product marketing content for our solutions and services. Additionally, you collaborate with our growth marketing and partner strategy teams to identify opportunities to help SHI secure new business. We are looking for an energetic, curious, and motivated team player with exceptional storytelling abilities to effectively communicate our solutions, product features, and benefits to drive revenue growth.

This position is required to report to the SHI Somerset NJ office location as determined by SHI management.  

If you are eager to contribute to a dynamic team and make a significant impact, we want to hear from you!

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 6,000 of them. If you join our team, you’ll enjoy:

• Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
• Continuous professional growth and leadership opportunities.
• Health, wellness, and financial benefits to offer peace of mind to you and your family.
• World-class facilities and the technology you need to thrive – in our offices or yours. 

Responsibilities

Included, but are not limited to:

• Developing and managing SHI's Solutions and Services GTM strategy in alignment with division and company growth goals.
• Partnering with the solution practice leads and product/service owners to develop, execute, and evolve SHI's propositions.
• Working closely with Growth Marketing, Partner Strategy and Sales leadership to identify solutions and services program priorities and target audiences.
• Collaborate with internal Subject Matter Experts (SMEs) to define targeted content for various buying personas and buying stages of the SHI customer journey.
• Supporting Demand Generation, Partner Strategy and Sales Enablement teams with market knowledge and targeted content.
• Design and deliver solutions/product marketing programs that reflect SHI’s sales methodologies (current) and aspirations (future).
• Manage the production of all product marketing deliverables, including webpages, sales and marketing collateral, product and solutions videos, customer testimonials, events and webinars.
• Maintain brand integrity across all initiatives and communications.
• Supporting Voice of the Customer activities and working with product teams to ensure continual development of SHI services and solutions.
• Measure and report on programs to track ROI and other KPIs including revenues, margins, customer acquisition, and content engagement.
• Prepare promotional and strategic presentations/updates for the executive team.

Qualifications

• 7 years’ product marketing experience in the technology industry
• Completed bachelor’s degree
• Experience with one or more of the following domains: Software Advisory & Consulting Services, Managed IT Services, Application & Infrastructure Services  
• Experience in content creation and collaboration with creative design teams
• Excellent copywriting ability

Required Skills

• Excellent verbal and written communication skills, for internal and external audiences.
• Ability to create compelling and exciting messages that help SHI differentiate from our competitors.
• Ability to generate effective, high-quality content across various digital formats.
• Proficiency in the entire Microsoft 365 Suite.
• Strong project management, stakeholder management and organizational skills.
• Ability to work effectively within short time-scales and deadlines
• Can-do attitude with a solutions-focused approach to work
• Comfortable with handling multiple priorities, with fast-paced turn-around
• Knowledgeable in working within the IT channel

Unique Requirements

• Position may require up to 25% travel

Additional Information

• The estimated annual pay range for this position is $90,000 - $130,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
• Equal Employment Opportunity – M/F/Disability/Protected Veteran Status

Job Wrapping 1

Salary : $70,000 - $110,000