Brand Finance Manager

!!CREATE YOUR LEGACY WITH THE LEGACY COMPANIES!!

Position Overview

We’re seeking a commercially savvy Brand Finance Manager to join our team and act as a strategic finance partner across Sales, Marketing, Product, and Supply Chain. This isn’t your typical back-office role — we need someone who can turn complex data into compelling, actionable strategies that drive profitable growth.

This position owns pricing strategy, customer and product profitability, and financial decision support for critical business initiatives. The ideal candidate is a highly analytical, detail-oriented leader who thrives in a fast-paced CPG retail environment and brings a strong command of both financial fundamentals and marketplace dynamics.

Key Responsibilities

Pricing & Profitability

• Lead pricing strategy, planning, and execution across all retail channels
• Analyze breakeven points and recommend price adjustments based on margin, POS trends, and customer behaviors
• Develop and maintain robust SKU- and customer-level profitability reporting with clear business recommendations
• Drive governance and process improvements around pricing decisions and trade investment evaluations
  
  

Customer & Market Analysis

• Partner with Sales to analyze customer programs and optimize the mix of margin, volume, and revenue
• Conduct regular audits of customer chargebacks, trade spend, and invoicing for accuracy and compliance; recommend process enhancements
• Monitor competitive pricing and retail market trends to inform pricing, promotional, and channel strategies
  
  

Financial Reporting & Strategic Decision Support

• Lead modeling for tariffs, cost changes, pricing shifts, and go-to-market strategies
• Provide cost/benefit and ROI analyses for promotions, innovation launches, and white space opportunities
• Support forecasting and budgeting cycles with detailed inputs on volume, mix, pricing, and margin health
• Present financial insights and strategic recommendations to executive leadership to inform brand and portfolio-level decisions
• Drive automation and digital reporting improvements to enhance visibility and speed of decision-making
  
  

Cross-Functional Partnership & Continuous Improvement

• Collaborate with Product, Trade Marketing, and Supply Chain to improve brand performance, identify cost savings, and support margin expansion initiatives
• Partner with Commercial and Brand teams to model new channel strategies and assess long-term category growth
• Co-develop 2–3 year category plans and financial models for strategic programs such as "Exit China," packaging optimization, or new distribution approaches
• Establish and track key brand health KPIs, translating performance data into actionable strategies
  
  

Qualifications

• Bachelor’s degree in Finance, Accounting, Economics, or related field; MBA or CPA a plus
• 5 years of progressive finance experience, ideally in consumer packaged goods (CPG), retail, or adjacent industries
• Deep understanding of the retail environment, customer programs, and trade investment models
• Proven experience auditing financial systems and driving process improvements
• Advanced Excel skills; Power BI, Tableau, and ERP system experience a strong plus
• Strong business acumen, communication skills, and executive presence with the ability to influence across functions
• Strategic thinker with high attention to detail, a bias for action, and a passion for using data to drive performance
  
  

Why Join Us?

This is a high-impact role with visibility across the organization and the opportunity to shape how we approach pricing, customer investment, and brand performance. You’ll be a key player in improving our bottom line — and how we make decisions to get there.