What are the responsibilities and job description for the Enrollment Specialist position at Trading Academy?
Our Enrollment Specialists have a great love for people and exceptional relationship building skills. You will quickly bond with your prospect, establishing a strong rapport that allows you to fully explore their reason for seeking out our education. Extensive and ongoing sales training is provided.
Job Responsibilities:
- Sell financial/trading education and related products.
· Demonstrate a thorough knowledge of live classes, products, and extended services being offered by Trading Academy®
· Understand the general environment and terminology of the financial services, investing and trading industry.
· Close at least 50% of all [assigned] initial free class (Market Timing Preview (MTP)) attendees.
- Contact prospects (Leads) and customers (Contacts) by telephone for the purpose of new enrollments in a MTP, Market Timing Orientation (MTO), classes and Continuing Education.
· Respond to leads within 24 hours with zero new leads by the end of each day.
· Convert all newly assigned leads to contacts in the database each day with zero remaining Prospect, Prospect-Workshop and No Interest leads in the lead status dashboard and convert additional Continuing Education sales each week in the “Salesforce” database.
· Generate 50% or greater in MTP registrations from newly assigned leads and those already assigned “unconverted” leads in the database.
- Manage Prospects Attendance at MTP s.
· Verify attendance for each prospect within 24- 48 hours prior to an MTP.
· Maintain a show rate of 40% or higher.
- Conduct Continuing Education meetings with Students.
· Schedule & hold a follow up meeting with each Student while in the center for class.
· Maintain follow-up calls with Students based on agreed date.
· Ensure students are engaging with their Student Support Specialist.
- Update Contact Status for all contact records.
· Primarily use Call Queue (CQ) for all contact calls and engagements and for scheduling any meetings, as it is linked directly to Salesforce (SF).
- Match student learning needs and goals with course content, training options and upcoming classes.
· Maintain contact with Students to discuss additional educational needs.
· Keep an appropriate trail of notes recorded in the database (Call Queue/Salesforce) for each action taken.
- Follow up with interested prospects that do not purchase at any TA events.
· Follow up on opportunities automatically generated in (CQ)for each non-buying MTP Attendee and follow up on schedule.
· After the auto generated opportunities then continue to mine the database.
- Build excellent ongoing relationships with students and provide continuous consultation and resources on learning objectives, course offerings and Continuing Education.
· Review Potential Opportunities and initiate contact with customers.
· Document each call and follow-up task in CQ/SF.
· Maintain a consistent sales pipeline of new opportunities with Grads and close sales for Continuing Education.
· There should be no opportunities with a past Expected Close Date.
- Provide ongoing customer service and support.
- Ensure that commitments made to students are met and questions are answered.
- Ensure students are utilizing their Student Support options.
- Any other duties assigned by the Center Owner and Management.
- All duties and tasks assigned must be completed on time and meet the requirements outlined.
Experience, Education and Qualifications:
- 5 years’ sales experience with at least 2 years in a consumer-based environment is preferred.
- A Consultative Sales Skill Set = the ability to connect and gain trust!
- Building continuous and productive relationships with our students.
- Ability to work some weekends every month; and occasional evenings as needed.
- The ability to regularly exercise discretion and independent judgment.
- Excellent verbal and written communication skills are required. Basic computer skills and proficiency in Microsoft Office applications (Word, Excel, Outlook) is also a must. Salesforce.com experience is a bonus!
- Basic computer skills and proficiency in Microsoft Office applications (Word, Excel, Outlook, etc.) preferred. Experience with CRM tools is desired.
- Experience selling financial products or education is preferred.
- High School diploma required; some college and college degree preferred.
Physical Requirements:
- Ability to work some evenings as necessary.
- Some weekend work will be necessary.