What are the responsibilities and job description for the Marketing Coordinator position at Trash Butler LLC?
About Trash Butler
Who WE Are:
Trash Butler is a sustainability expert and revolutionary doorstep valet trash service and recycling solution designed for multi-family apartment communities. We currently service over 250,000 units across the US and have been voted one of the top amenities by residents and property managers. Trash Butler has been featured in The Wall Street Journal, TIME Magazine, and on CNBC. We pride ourselves on providing stress-free service and professional employees who make a difference every day. We are committed to providing a culture that embraces our four Core Values: Building Leaders, Always Branding; Listening, Fulfill and Delight, and Creating a Fun, Enthusiastic, and Safe Team Environment.
Who YOU Are:
As the Marketing Coordinator for Trash Butler, you will provide the necessary support for Trash Butler events, field sales coordination, and marketing efforts linked to field activity and branding. The successful candidate will assist the VP of BD and partner with the entire sales team to create a consistent brand and message to our external customers and partnerships. You will be tasked with coordinating and measuring the ROI of events, communicating with the sales team for pre and post follow up, and assisting with the marketing partnerships related to social media, lead generation, branding and others to support the ongoing needs of the overall marketing initiatives.
The goal of the Marketing Coordinator will be to fully support the team’s sales activities to maximize their field activity and branding along with the long-lasting development of the company while supporting the overall marketing strategy led by the VP of Business Development related to vendor partners and content reviews.
ESSENTIAL DUTIES & RESPONSIBILITIES:
Job Description: The Marketing Coordinator will play a crucial role in supporting the marketing efforts of Trash Butler. Reporting directly to the Vice President of BD, this individual will be responsible for a variety of tasks including content creation, trade show coordination, budget management, ROI tracking of events, social media management tied to pre-approved calendar strategy, and ensuring consistency across all marketing collateral and materials, protecting the brand standards.
Responsibilities:
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Content Creation:
- Develop engaging and informative content for various marketing channels including but not limited to website, social media, email campaigns, blog posts, and press releases.
- Collaborate with internal teams to gather information and insights to create compelling content that resonates with our target audience before trade shows and association events.
- Ensure all content aligns with brand standards and messaging guidelines.
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Trade Show Coordination and Budget Management:
- Plan, coordinate, and execute all aspects of trade shows and events, including booth setup, logistics, and staffing.
- Manage trade show budgets effectively to maximize and highlight Trash Butler ROI.
- Evaluate potential future trade shows and events for participation based on strategic objectives.
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ROI Tracking of Events:
- Develop and implement tracking mechanisms to measure the success and ROI of trade shows and events.
- Analyze data and metrics to identify areas for improvement and optimization.
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Social Media Management:
- Create and execute social media strategies tied to trade shows and events to generate buzz and engagement.
- Monitor social media channels during events for opportunities to engage with attendees and amplify our presence.
- Support the social media calendar strategy tied to various content topics for review and process management
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Collateral and Material Development:
- Collaborate with design teams or external vendors to create marketing collateral and materials including brochures, flyers, banners, and presentations.
- Ensure all materials adhere to brand standards and messaging guidelines.
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Adherence to Brand Standards:
- Uphold brand standards and guidelines across all marketing initiatives and materials.
- Work closely with the VP of BD to maintain consistency in messaging and visual identity.
Requirements:
- Bachelor’s degree in marketing, Communications, or a related field preferred (but not required).
- Proven experience (1 year) in marketing coordination or similar roles.
- Strong written and verbal communication skills.
- Proficiency in content creation and social media management.
- Experience in trade show coordination and budget management preferred (not required).
- Ability to analyze data and track the ROI of marketing initiatives.
- Excellent organizational and multitasking abilities.
- Attention to detail and commitment to upholding brand standards.
- Creative thinking and problem-solving skills.
- Ability to thrive in a fast-paced, dynamic environment.
BENEFITS OF THE ROLE
- Competitive Wage; annual salary
- Paid Time Off (PTO) eligibility 1st day of month following first 90 days
- Eligible for company sponsored benefits (health, dental and vision)
Compensation:
$60,000 annually
Join our team and be part of a company that is passionate about making a difference in the Waste Removal industry! If you have what it takes to excel in this role, we'd love to hear from you. Apply now with your resume and cover letter outlining your relevant experience and why you're the perfect fit for Trash Butler.
Salary : $60,000
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