What are the responsibilities and job description for the Digital Marketing Manager position at TriMark Digital?
Digital Marketing Managers are key players on our Client Strategy team. DMMs are hungry. They’re passionate, strategic, detail-oriented, and own their domain. DMMs execute strategies hand-in-hand with specialists, and strive to provide the highest level of service to our clients on a daily basis. Sound like you? Let’s talk.
Roles & Responsibilities
- Responsible for managing client relationships, which includes planning, communication, reporting, etc.
- Driving the overall digital strategy (with oversight from Client Strategists and assistance from Specialists as needed)
- Managing one or more specialty themselves (organic strategy, paid strategy, social strategy, engagement strategy, etc.)
- Data analysis and reporting of all aspects of clients digital campaigns
- Managing clients’ budgets and making strategic recommendations where appropriate
- Monitor, evaluate and report on account performance across a variety of services.
- Develop budget recommendations, campaign goals and measurements for client accounts
- Must learn the ins and outs of the digital marketing industry and must be able to consult clients on a variety of digital strategies
- Maintain strong, lasting client relationships by implementing campaigns in coordination with clients’ marketing objectives
Professional Skills & Qualifications
- BS/BA required
- Minimum of 1-2 years digital marketing experience required
- Solid understanding of organic search, paid media and other digital marketing strategies
- Experience using and analyzing data in Google Analytics, Google Search Console and other reporting tools
- Ability to think creatively and strategically to solve problems
- Must have excellent interpersonal communication skills
- Strong organizational skills required—must be able to multitask in a fast-paced work environment
- Proficient in:
- Google Apps for Business (Spreadsheets, Documents and Presentations)
- Microsoft Office (Excel, Word and PowerPoint)