Tasting Room Manager

Position Overview

The Tasting Room Manager is the front-line ambassador of the True Standard experience. Reporting directly to the owners, this role is responsible for leading day-to-day operations in the tasting room—from staff management and guest service to inventory control and event coordination.

You’re someone who can own the floor with confidence, build a team that shares your passion, and turn every guest interaction into a memorable moment. Whether you're managing a packed cocktail service or welcoming a regular by name, you lead with intention, warmth, and a deep love for hospitality.

Who We Are

At True Standard, we believe every bottle has a voice, every pour has purpose, and every relationship is built to last. We're not just pouring drinks—we're creating experiences that linger long after the last sip. We’re looking for a Tasting Room Manager who brings energy, hospitality, and a sharp eye for detail to the floor. Someone who understands that service isn’t just about what’s in the glass—it’s about how people feel when they walk through the door. If you know how to lead a team, keep operations humming, and create moments that guests talk about long after they leave, let’s talk.

Key Responsibilities:

Operations and Team Leadership

• Oversee daily operations, including the cocktail bar and kitchen. Hire, lead, train, and develop a high-performing team, ensuring exceptional service and adherence to health, safety, and cleanliness standards.

Customer Service & Event Coordination

• Provide a premier guest experience by addressing customer needs promptly. Oversee execution of private events, coordinating with Event Manager and supervision of event staff.

Financial Management

• Control costs, and drive profitability through efficient labor management, inventory control, and waste reduction. Set and track sales goals, analyze revenue, and identify strategies to increase profitability.

Inventory & Menu Development

• Collaborate on cocktail menu updates, sourcing seasonal and local ingredients. Oversee inventory management, purchasing, and maintain supplier relationships to ensure timely restocking.

Compliance and Licensing

• Ensure compliance with all local, state, and federal regulations, including maintaining valid liquor licenses and staff adherence to service and safety protocols.

Marketing & Community Engagement

• Partner with marketing to build community relationships and develop promotional events enhancing our brand presence.

Staff Hiring, Development and Training

• Conduct regular staff performance reviews, encourage career development, and uphold service standards through ongoing training and clear performance expectations.

Physical Requirements:

• Ability to lift up to 50 lbs from floor, to stand for extended periods, assist with setup, and move supplies or furniture as needed.

Qualifications & Skills:

• Experience: Minimum of 5 years in a management role within a cocktail-focused hospitality environment, with prior bartending experience.
• Beverage Knowledge: Awareness of current cocktail trends and mixology.
• Leadership: Proven ability to hire, train, and lead diverse teams, delivering consistent and high-quality service.
• Communication: Strong verbal and written skills for interaction with staff and customers.
• Customer-Centric: Passion for delivering exceptional guest experiences.
• Time Management: Strong multitasking abilities in a fast-paced environment.
• Sales Skills: Experience in developing strategies to drive revenue growth.
• Tech Proficiency: Familiarity with POS systems and scheduling software.
• Computer Skills: Proficiency in Microsoft Office Suite.