What are the responsibilities and job description for the Digital Marketing Specialist position at Tuttle Click Automotive Group?
POSITION SUMMARY: The Digital Marketing Specialist will report to and assist the Senior Marketing Director in both day-to-day responsibilities and larger scope projects.
ESSENTIAL JOB DUTIES:
- Maintaining pricing & disclosures in Data Management tool for accurate feed to websites (incl. mobile), manufacturer sites, and third party lead providers.
- Monitor websites (retail and factory) for pricing, compliance, current content, manufacturer items (new product info, special incentives, current media).
- Gathering specials for new/used sales, service and parts.
- Create Monthly Newsletter
- Assist employees with Customer Relationship Management tool
- Collaborating with team to develop monthly campaigns for sales and service (email, direct mail, etc…)
- Provide weekly and monthly reporting
- Monitoring & Reporting Search Engine Optimization for continual optimal ranking
- Manage all social media and provide reporting
- Be pro-active and creative to provide new digital opportunities
ESSENTIAL REQUIREMENTS AND ABILITIES:
- Experience in the Automotive Industry is paramount to success in this role
- SEO/SEM
- Digital Media Design
- Marketing, Communication and Brand management experience expressly related to Social Media
- Utilization of varying programs and systems, with proficiency in Microsoft Office
- Strong Organizational, Written and Verbal Communication, and Time Management skills
- Ability to adapt to constantly changing needs and deadlines and stay abreast of changing technology
- Must be very organized, punctual, and detail oriented
- Fast learner & interested in new technologies
Benefits:
- Competitive Salary
- Employee Appreciation Day
- Flexible Schedules
- Family owned & operated since 1946
- Medical Plan
- Dental Plan
- Life Insurance
- Paid Holidays
- Paid Time Off
- 401(K) w/ Employer Contribution
- In House Training
- Employee Assistance Program
- Wellness Program
- Educational Assistance for Dependents
- Employee Discounts on Sales, Service & Parts
- Shoe assistance program for Service Department
About Us:
The Tuttle-Click Automotive Group has been serving the Southern California community since 1946. Today, there are six Tuttle-Click locations in California (Irvine, Tustin, and San Juan Capistrano) and nine more in Tucson and Green Valley, Arizona. Our goal is to assist customers with their automotive needs, from sales and leasing to parts and service, to finance and even collision repairs and commercial vehicles. Customer service is our number one priority, therefore we setup our staff with adequate training. Due to our focus on professional development, we continually place among the top of our region or even nation, in customer satisfaction scores. If you'd like to be a part of a team that goes above and beyond, we welcome you to apply!
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. We are committed to providing a safe, drug-free work environment. Applicants must be willing to submit to a pre-employment background check and drug test. Interested candidates must possess a valid driver’s license and have a satisfactory driving record.