What are the responsibilities and job description for the Growth Marketing Manager position at UniUni?
Who Are We?
UniUni, a North American leader in last-mile logistics, delivers tens of millions of parcels annually in Canada, from Coast to Coast, and is rapidly expanding across the United States. Founded in 2019, UniUni’s tech-driven innovation and unique delivery model offers fast, efficient, and reliable services to local, national, and international e-commerce clients.
The Role
Reporting to the Vice President of Marketing & Communication, as the Growth Marketing Manager, you'll develop and execute marketing strategies that drive revenue, customer acquisition, and retention. You'll be at the intersection of data, creativity, and strategy, spearheading initiatives that support our ambitious growth goals. You’ll thrive in this role if you are a builder and enjoy spearheading new initiatives. Although UniUni is an established, well-funded player in the logistics space, we’ll be designing the marketing growth engine from the ground up. It’s a career-defining opportunity that means equal parts strategy and hands-on execution. A strong background in B2B marketing is essential, and experience in logistics and / or e-commerce industries in a startup environment are significant advantages.
What you will do :
- Growth Strategy : Develop and implement a data-driven growth marketing strategy to expand customer acquisition and market share in the logistics space.
- Demand Generation : Oversee lead generation campaigns, nurture funnels, and account-based marketing initiatives to fuel the sales pipeline.
- Performance Marketing : Optimize paid and organic channels (e.g., Google Ads, LinkedIn, SEO) to drive ROI and measurable outcomes.
- Cross-Functional Leadership : Collaborate with sales, product, and customer success teams to align marketing initiatives with business objectives.
- Analytics & Reporting : Track, analyze, and report on campaign performance, leveraging insights to refine strategies.
- Team Leadership : Build and mentor a high-performing growth marketing team which includes managing agency partnerships.
What We're Looking For
Experience
Skills
Mindset
What Do We Offer?
At UniUni, we offer exciting opportunities to our employees to achieve their career goals. If you are ready to join UniUni’s dynamic team, while working hard and having fun doing it, we invite you to apply online and let us know how you can be part of our shared success story.
