Marketing Manager

WHO WE ARE

Vestar is a nationally recognized leader in the acquisition, management, leasing and development of retail real estate with a significant market share in the Western US. Vestar has over 30 million square feet currently under operation and management and has been acknowledged by both institutional and private-client investors as an industry leader.

Since its inception in 1989, Vestar has become synonymous with integrity and responsibility. As one of the leading privately held real estate companies in the western United States, Vestar acquires, develops and manages retail and entertainment destinations of varying size and scale that serve as destinations and community focal points.

SUMMARY:

The Marketing Manager assists in creating, developing and implementing the overall strategic marketing direction of a portfolio of a portfolio of retail properties in Southern California and additional areas in order to meet corporate business and marketing objectives.

ESSENTIAL DUTIES & RESPONSIBILITIES:

Strategic Planning

• Assists in the execution of annual marketing plan(s) which strategically impact core objectives
• Research sales and traffic trends routinely and address major changes in market
• Follow corporate policies and procedures for all programs/promotions
• Assists in the implementation of all programs and events professionally and timely including fulfillment and execution
• Measure overall impact of local programs on traffic and sales
• Assists in the implementation of advertising campaign, upholding and maintaining the brand strategy
• Organize and maintain tenant relations including frequent contact with tenants to assist with individual marketing campaigns, sales and promotions, as well as encourage participation in center programming and PR efforts

Social Media

• Ability to utilize social and digital media tools for tenant and center promotions
• Keep informed and adapt to newly emerging technologies

Public and Community Relations

• Develop and implement programs to establish and maintain favorable community and public relations to enhance the image and position within the community
• Secure partnerships with key community organizations
• Monitor all local press coverage

Tourism (if necessary)

• Maintain awareness of tourism market
• Maintain and enhance local travel industry relationships
• Fulfillment of provided Inquiries/Leads

QUALIFICATIONS:

• Bachelor’s degree and minimum of two years of marketing, management, event or advertising experience in a related field
• Shopping center marketing experience a plus
• Excellent interpersonal, communication, selling and negotiation skills with the ability to use tact and diplomacy when interacting with others
• Sound fiscal management and budgeting skills
• Word, Excel and PowerPoint skills
• Social media skills
• Flexibility to work varied schedules including weekends and evenings
• Strong team building
• Ability to handle multiple projects simultaneously
• Based in Tustin, CA with local travel required
• Reports directly to Marketing Directors

Special research/marketing projects as assigned

Vestar is an equal opportunity employer. We celebrate diversity in our workplace and we hire the most qualified candidates without regard for age, ethnicity, gender, gender identity or expression, language differences, nationality or national origin, family or marital status, physical, mental, and developmental abilities (or the perception of a disability), genetic information, race, religion or belief, sexual orientation, skin color, social or economic class, education, work and behavioral styles, political affiliation, military service, caste, or any other characteristic protected by law.

Eligibility: Applicants must have valid work authorization that does not now and/or will not in the future require sponsorship of a visa for employment authorization in the US by Vestar.