What are the responsibilities and job description for the Marketing Specialist position at Wausau Tile?
Job Summary:
Wausau Tile is looking for a Marketing Specialist who has a strong design background, energetic and ready to support all facets of marketing. If you are looking for an exciting career in a multi-faceted marketing role where your ideas can help lay the groundwork for continued success, this is a fantastic opportunity with a great company.
Essential Duties and Responsibilities:
· Support Marketing in development of both digital and print marketing initiatives.
· Create and deploy digital and print content for, but not limited to website, email, social, blog, magazines, newsfeeds, video, catalog and other media outlets.
· Create graphics for both digital and print media in addition to assisting with producing content for tradeshows and other events.
· Merchandise website and provide ideas for enhancements to ensure the best user experience across both desktop and mobile.
· Analyze data for assigned media platforms and report insights to management.
· Collaborate with both internal and external teams to develop and execute plans for all marketing channels and events.
· Collaborate with Sales, Product and Engineering teams to produce best-in-class assets.
· Assist with developing and optimizing copy for digital and print platforms including product and brand story telling.
· Work with external partners ensuring timely creation and execution of all deliverables.
· Assist with developing marketing calendars and schedules.
· Assist with creating process documents, industry standard and best practices while also ensuring all marketing materials adhere to brand guidelines created by marketing.
· Stay current on company product updates and implement changes accordingly.
· Meet established deadlines for assigned projects and proactively inform stakeholders of project status and updates.
· Acts as a back-up to other areas of Marketing.
Qualifications and Skills
Required:
· Associates degree or 3 year experience in Marketing, Business or related field.
· Strong Design background (Adobe Creative Cloud – Illustrator, Photoshop, InDesign).
· Proficient in MS Office.
Preferred:
· Email, Website and Social Media experience.
· Excellent Communication Skills.
Wausau Tile is an EEO/AA including Vets and Disability status Employer. All qualified applicants will be considered.
Job Type: Full-time
Pay: From $47,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Referral program
- Tuition reimbursement
- Vision insurance
Schedule:
- Monday to Friday
Supplemental Pay:
- Bonus pay
Experience:
- Marketing: 3 years (Preferred)
Work Location:
- One location
Work Remotely:
- No
Work Location: One location