What are the responsibilities and job description for the Digital Marketing Director position at Wycliffe Associates?
Compensation : This role can be a salaried role, or open to volunteer or supported staff
Reporting Relationship : Director of Marketing & Communications
Exemption Status : Exempt, Full-Time
Generally :
Wycliffe Associates is a ministry; our mission of Bible translation is a special calling. Wycliffe Associates trains Christians all over the world to become Bible translators and we seek to safeguard the integrity of the Scriptures through that process. While specific skills and experience are a major part of this role, what is most important to Wycliffe Associates, and to the Lord, is a person’s heart. The person who fills this role should have a special calling from the Lord for ministry. In this role you are considered a minister of the gospel.
Position Summary :
Develops, implements, and manages digital staff, strategies, and campaigns to increase revenue, leads, and ministry awareness through multiple digital media channels by performing the following duties :
Job Responsibilities :
- Directs digital marketing strategies, including Wycliffe Associates’ public website, social media, ecommerce, email, and mobile marketing.
- Develops, implements, and manages digital marketing campaigns to increase revenue, leads, and ministry awareness.
- Develops and implements strategies to drive online traffic to the ministry website.
- Provides recommendations and oversees the implementation of changes to the public website to improve marketing strategies.
- Works closely with the marketing and communications director to set targets and ensure digital marketing campaigns achieve targets.
- Manages digital marketing staff, including providing performance reviews.
- Identifies new digital marketing opportunities and trends to ensure the ministry is at the forefront of digital marketing developments.
- Produces regular and timely reports detailing results of each digital marketing campaign, interprets data to ensure reporting is meaningful, and makes recommendations to improve results.
- Manages multiple, simultaneous digital marketing projects in the marketing and communications department, creating project plans and schedules.
- Manages scheduled work and projects with inside and outside vendors.
- Creates, tracks, and manages estimates and budgets for digital marketing efforts, including producing purchase orders and processing invoices for payment.
- Manages the digital photo / video librarian.
- Conducts interviews and gathers research for digital marketing efforts as needed.
- Other duties as assigned by the Director of Marketing and Communications.
Professional Qualifications :
Personal Qualifications :
To apply : Disclaimer :
Check out the role overview below If you are confident you have got the right skills and experience, apply today.
Wycliffe Associates makes employment decisions in accordance with applicable federal and state employment laws and regulations. As a religious organization, we are entitled to make employment decisions on the basis of religious beliefs and practices of the applicant or employee.
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