Social Media Specialist

Company Description

Take a seat on the Xplor rocketship and join us as a Social Media Speciliast in Atlanta, GA to help people succeed across the world.

From dropping your kids off at childcare, getting something at home repaired, going to the gym or a fitness studio, to picking up your dry cleaning — our software, payments, and commerce-enabling solutions help everyday life businesses to overcome obstacles and form great relationships with their customers.

Job Description

Do you have a thirst for trying the latest social marketing trends? A passion for creating engaging videos and imagery? A desire to build positive online communities?

As our Social Media Specialist, you’ll help drive client acquisition and customer retention by developing original, engaging content for two SAAS brands across multiple social channels. You’ll manage the day-to-day social strategy, build content calendars, and serve as our in-house social platform expert, working with our marketing teams to implement eye-catching organic posts to support our campaigns. You will also assist with writing creative copy and designing imagery for paid social campaigns. You will lead video content creation efforts, including editing of video, adding music to video, converting blogs to video segments, on-camera narration/hosting of video segments, videos with our leadership team and members, prospecting campaigns, documenting company events, and more. You’ll also manage our online communities, responding to member requests and questions, as well as be the “voice of our company” as you respond to online reviews.

The ideal candidate will have demonstrable experience in growing online social engagement, mixed with a positive and poised attitude. Creativity is key, with a knack for knowing your audience. Graphic design and video experience to create assets for social posts is a must.

Including samples of your work will get your application noticed faster!

Responsibilities

• Monitor and maintain two company Facebook pages, plus Instagram, Twitter, LinkedIn, and other social channels.
• Create daily engaging posts using several forms of media that nurture positive member interactions. Generate interest with your concise and compelling content!
• Develop and maintain a content calendar and schedule.
• Write and design direct response social ads for lead generation.
• Produce dynamic social creative using video and designed graphics. Includes planning, filming, and editing video content.
• Track and analyze performance metrics for each channel while keeping an eye on competitors.
• Build and maintain social communities such as Facebook groups and forums. Respond to members in those communities.
• Generate ideas on ways to use social for each sales campaign.
• Be the “voice of the company” as you respond to reviews (Google, Facebook, Capterra, etc.).
• Increase our YouTube views and understand best practices working with influencers on YouTube and other social platforms
• Improve our review strategy by working with various departments to identify happy customers.
• Research field service industry-related topics to develop an understanding of our audiences.
• Collaborate with the rest of the marketing team to develop new ideas, strategies, and better practices.
• Coordinate with writers, designers, and web developers to complete marketing deliverables.

Qualifications

• Bachelor’s Degree in Communications, Marketing, Public Relations, Business or other related field
• 3 years of demonstrable experience in social media marketing or as a digital media specialist (must have a portfolio you can share)
• 3 years of social media optimization and community management experience
• 2 years of experience designing imagery for your posts (experience with Canva and/or Adobe creative products preferred)
• 2 years of creating video content for social and/or YouTube (experience with Adobe Premiere, After Effects, Camtasia, or similar programs preferred)
• Strong experience with social management and analytics tools
• A strong understanding of YouTube as a marketing channel
• Positive attitude, detail- and customer-oriented with good multitasking and organizational ability
• Excellent writing and communication skills
• Solid knowledge of SEO best practices.
• Ability to set and meet your own deadlines
• Be a highly self-motivated self-starter
• The average base salary pay range for this position is $48,000 to $52,000
• May be eligible for a discretionary bonus

Additional Information

What does it mean to work for Xplor?

Our four core values - Make life simple, build for people, move with purpose and create lasting communities - are key to who we are and guide us from how we hire to how we recognize our team members.

Some of the perks of working with us: 

• Unparalleled opportunities to learn and accelerated career development
• A collaborative, team environment with people who truly love what they do
• Unlimited paid time off plus 3 day paid volunteer days per year
• 12 weeks Gender Neutral Paid Parental Leave
• Unlimited access to Udemy for Business, 10% of your time devoted to growing you and your career, and further support to help you grow
• Competitive healthcare benefits including EAP support
• Position will be remote
• The average base salary pay range for this position is $48,000 to $52,000
• May be eligible for a discretionary bonus

Our hub locations provide:

• Engagement activities such as field days, monthly company lunches, quarterly events, and department outings
• Regularly sanitized environment with protective equipment 
• Dog Days
• Catered lunches plus free snacks and drinks
• Ping pong, foosball, basketball and other onsite games

More about us

We’ve recently expanded our reach by merging the two software and payments powerhouses TSG and Clearent. The resulting company is Xplor Technologies serving over 82,000 businesses that processed over $27 billion in payments, operating across 158 countries in 2020. 

Xplor is headquartered in the United States in Atlanta, GA, with operations across North America, Australasia, Europe, and the United Kingdom. We now have over 2,000 Xplorers, working across five “everyday life” verticals: Education, Health and Fitness, Boutique Wellness, Field Services and Personal Services.

All your information will be kept confidential according to EEO guidelines.

To learn more about us and our products, please visit www.xplortechnologies.com/us/careers. 

Please also check out our Candidate FAQs for more information about our recruitment process https://www.xplortechnologies.com/us/recruitment-faqs.

Xplor is proud to be an Equal Employment Opportunity employer. We're dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability, veteran status and age. Applications are encouraged from all sectors of the community. 

All Information will be kept confidential according to EEO guidelines. 

Xplor is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Xplor will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact us at [email protected]

We’re also committed to replying to each application and look forward to getting in touch with you soon.