Marketing strategy is a long-term, forward-looking approach to planning with the fundamental goal of achieving a sustainable competitive advantage. Strategic planning involves an analysis of the company's strategic initial situation prior to the formulation, evaluation and selection of market-oriented competitive position that contributes to the company's goals and marketing objectives. Strategic marketing, as a distinct field of study emerged in the 1970s, and built on strategic management that preceded it. Marketing strategy highlights the role of marketing as a link between the organization ...
and its customers.
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Reporting to the ED of Marketing Strategy, the Director of Marketing Strategy, serves as the lead Marketing Strategist for all Schools / Colleges (S / C) and the designated business and / or academic unit (U) as part of Signature Programs. A strategic-th Director, Marketing, Strategy, Operations, Business, Business Services
Are you a results-driven marketing leader with a strategic mindset and a proven track record in building impactful brands. Our client, a highly regarded private equity firm in Pennsylvania, is seeking an innovative and experienced Vice President of Marketing to elevate their marketing strategy, drive growth, and enhance brand positioning within the competitive private equity landscape. This is a unique opportunity to join a dynamic firm and play ...
About the job Director of Marketing. REMOTE Digital Marketing Director. Calling all marketing gurus a top law firm is seeking a creative, goal-oriented, and experienced pro to serve as their Digita l Director of Marketing this role will be instrumental in shaping the firms marketing strategy as it continues to grow by developing winning advertising campaigns across various channels, evolving the corporate brand, building a strong community presen...
Head of MarketingThe ideal candidate will be responsible leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.ResponsibilitiesAnalyze and track performance marketing performance metricsCollaborate with internal and external clients and partnersManage mar...
Healwise is searching for a volunteer Director of Marketing to join our Board and help us develop marketing strategies to build our brand and reach mental health help-seekers. This is an exciting, highly impactful opportunity to help us more efficiently serve people seeking out education about and access to affordable mental health services.As Director of Marketing you will have a rare opportunity to take a leading role in building a growing nonp...
Scopely is looking for a VP of Marketing. Scopely is looking for a VP of Marketing to join a new cross-platform original IP title in the US (preferably Los Angeles) on an in-person / hybrid or remote basis. A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully. At Scopely, we care deeply about what we do and want to inspire play every day - whether in our work environme...
Candidates must reside in the United States and be eligible to work in the USFirst and foremost you are a subject matter expert in paid and organic search marketing (particularly Google AdWords)Minimum of 5 years of in-depth experience in paid and organic search at scale managing budgets of over $200,000 of monthly spendMinimum 3 years in a B2B e-commerce environment with a massive number of SKUs (minimum 300,000 SKUs)Minimum 2 years of direct pe...
