What does a Search Engine Optimization Manager Do?
Manages an SEO team to optimize site traffic, improve user experience, and increase conversions. Oversees and monitors keyword research, search behavior analyses, technical audits, and content gap analyses. Uses SEO reports, audits and dashboards to identify areas for optimization and leads projects to implement those findings. Conducts competitive research and deploys the latest developments in SEO. Requires a bachelor's degree. Typically reports to a head of a unit/department. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that projec ...t/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1-3 years supervisory experience may be required. Extensive knowledge of the function and department processes.More Show Less
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