About Bermuda Village:

Bermuda Village is a vibrant equity model Senior Living Community committed to providing exceptional living experiences. At Bermuda Village, we strive to create an environment where our residents thrive. We are currently seeking a dynamic and creative individual to join our team as a Marketing Coordinator.

Job Summary:

As the Sales and Marketing Coordinator at Bermuda Village, you will play a key role in supporting the sales and marketing efforts of our community. You will work closely with the sales and marketing team to promote our services, engage with potential residents and their families, and contribute to the overall success and growth of our community.

Responsibilities:

Sales and Post Sales:

• Communicate with prospects the benefits of living at Bermuda Village.
• Assist in managing inquiries from potential residents and schedule tours of the community.
• Collaborate with the sales team to follow up on leads and inquiries promptly and professionally.
• Maintain accurate records of sales activities, including lead information, tours conducted, and follow-up actions.
• Orient new residents to the community.
• Keep the sales team updated with the latest marketing and branding initiatives.
• Integrate the Sales team into events and leverage their relationships to enhance presentations and messaging.
• Understand thoroughly and market all aspects of Bermuda Village offerings.

Liaison with Branding agency:

• Act as the primary point of contact between Bermuda Village and our strategic Branding agency.
• Communicate marketing objectives, strategies, and project timelines effectively.

Campaign Coordination:

• Collaborate with the Branding agency to plan and execute marketing campaigns that align with Bermuda Village's goals.
• Ensure timely and accurate implementation of marketing initiatives.

Content Collaboration and Management:

• Coordinate engaging content for various marketing channels, including social media, newsletters, and community events.
• Work with our Branding agency to maintain and update marketing materials to reflect current approved brand guidelines.

Event Planning:

• Organize and coordinate community events to promote resident engagement and brand awareness.
• Collaborate with the Branding agency to integrate brand messaging into events.

Data Analysis:

• Report performance metrics to management in order to assess the effectiveness of campaigns.
• Provide regular reports and recommendations for continuous improvement.

Brand Consistency:

• Ensure consistent application of brand guidelines across all communication channels.
• Work closely with the Branding agency to uphold brand integrity.

Community Engagement:

• Actively engage with residents and industry peers to gather feedback and insights for marketing strategies.
• Foster a sense of community through effective communication and collaboration.
• Maintains pertinent sections of the resident portal and updates as necessary.

Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field preferred.
• Proven experience in sales and/or marketing coordination or a similar role.
• Strong project management and organizational skills.
• Excellent written and verbal communication abilities.
• Proficiency in social media platforms and marketing tools.
• Creative thinker with a keen eye for detail.

If you are a passionate and results-driven marketing professional looking to make a positive impact within a vibrant community, we invite you to apply for the Marketing Coordinator position at Bermuda Village.

To apply, please submit your resume and a cover letter outlining your relevant experience and why you are the ideal candidate for this role.

Bermuda Village is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.