What are the responsibilities and job description for the Marketing Coordinator position at BREITLING?
Retail Luxury Goods And Jewelry Position Overview
Join Breitling’s dynamic marketing team and play a key role. As Marketing Coordinator, you will support the Senior Marketing Manager and collaborate closely with cross-functional teams to execute impactful marketing initiatives. Your mission is to ensure brand consistency across all touchpoints—from retail and wholesale environments to events, activations, and media campaigns.
Key Responsibilities
Events & Activations
Join Breitling’s dynamic marketing team and play a key role. As Marketing Coordinator, you will support the Senior Marketing Manager and collaborate closely with cross-functional teams to execute impactful marketing initiatives. Your mission is to ensure brand consistency across all touchpoints—from retail and wholesale environments to events, activations, and media campaigns.
Key Responsibilities
Events & Activations
- Collaborate with the Marketing and Retail teams to coordinate in-store events, including setup, execution, and post-event reporting.
- Provide hands-on support for regional events, managing logistics, product displays, and point-of-sale materials.
- Assist with travel arrangements and guest coordination for global brand events.
- Support the execution of paid media campaigns aimed at driving sales, brand awareness, and market growth.
- Manage the delivery of creative assets to media outlets and retail partners.
- Assist retailers in developing strategic and optimized co-op advertising plans.
- Process and track co-op invoices to ensure budget compliance and campaign efficiency.
- Maintain accurate records of co-op budgets and expenditures.
- Partner with the Marketing team to secure organic media coverage and press placements.
- Compile monthly reports on earned media performance, including press mentions and social media highlights.
- Maintain up-to-date media contact lists and editorial calendars.
- Research and identify opportunities for collaboration with local influencers.
- Coordinate the development and distribution of trade marketing materials, including point-of-sale displays, visual merchandising kits, and product training tools.
- Support the execution of retail campaigns and seasonal promotions across wholesale and boutique networks.
- Monitor and report on the effectiveness of trade marketing initiatives, providing insights and recommendations for improvement.
- Collaborate with Sales and Retail teams to ensure alignment between marketing strategies and commercial objectives.
- Maintain inventory of marketing collateral and ensure timely replenishment for retail partners.
- Assist in planning and monitoring the regional marketing budget.
- Provide general administrative support to ensure the smooth execution of marketing operations.
- Bachelor’s degree in marketing, Communications, Media, or a related field.
- Minimum of 2 years of experience in a marketing role, preferably within a luxury brand or agency setting.
- Strong attention to detail and a commitment to excellence.
- Exceptional communication and presentation skills.
- Fluent in English and Spanish; Portuguese is a plus.
- Proficient in Microsoft Office Suite (Outlook, Word, PowerPoint, Excel).
- Solutions-oriented with strong project management capabilities.
- Able to work independently and collaboratively in a fast-paced, deadline-driven environment.
- Highly organized, proactive, and motivated to contribute to a high-performance team.
