What are the responsibilities and job description for the Promotions Coordinator position at City of Baytown, TX?
Job Summary
Join Baytown's Parks & Recreation team as our next Promotions Coordinator, where you'll design, develop, implement, and track effective promotions for community events like farmers markets, music festivals, children's activities, and public facilities. You'll lead digital and print campaigns, manage social media content, coordinate with vendors and internal teams, and ensure consistent branding and timely delivery of ads and collateral. If you're a creative self-starter with strong organizational skills, a bachelor's in marketing/communications, and experience in event promotion, come help us elevate Baytown's community experiences!
As a representative of the City, the Promotions Coordinator will be responsible for promoting and marketing Baytown by designing, developing, implementing and tracking tourism and recreation marketing activities including special events including farmers markets, music festivals, children activities, corporate events, charity events, water park events, and leisure programming. This position creates Parks and Recreation promotional materials, advertisement and internet content and collateral, and manages all advertising and marketing for Baytown tourism efforts. We are looking for a team member who is enthusiastic, organized, and who can work independently as well as in a team setting.
Duties
Minimum Qualifications
Ability to manage multiple projects and work assignments from a variety of staff as well managing accounts of clients. Ability to move quickly and efficiently from project to project and remain flexible in regards to work availability. Excellent interpersonal skills both in person and by phone, with high professionalism. Ability to get along appropriately with co-workers and the public. Fantastic customer service ethic and high expectations for quality.
Here at the City of Baytown, in recruiting for our team, we welcome the unique contributions that you bring. We strive to provide a workplace where differences are honored, with a workforce that reflects the diversity of the people we serve.
Attendance is an essential function of this position. The City reserves the right to require an employee in this position to work more than 40 hours a week. This position provides services or performs duties for the benefit of the general public during emergency situations. These may include services or duties different from those performed in the usual course and scope of your job. In the event of an evacuation, the incumbent in this position may be required to remain to perform needed services.
Overall Position Strength Demands
Light Work: Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.
To promote health and wellness, we provide a comprehensive benefits program (listed below) to meet the needs of you and your family. Our goal is to help you live and work well - 365 days a year.
Medical
01
Which of the following best describes your highest level of education in Marketing, Communications, Public Relations, Journalism, Recreation, Tourism and Parks Administration?
Please select your proficiency level in Adobe Creative Suite or Canva.
Please select your proficiency level with social media applications.
Do you have a valid driver's license with an acceptable driving record? (Must obtain TX driver's license within 90 days)
Are you have a Certified Parks and Recreation Professional (CPRP) certification?
Do you have experience creating digital marketing campaigns using any of the following?
Which email marketing platforms have you used?
Describe your experience with social media marketing. Include platforms used, audience engagement tactics, and any metrics you tracked (e.g. impressions, engagement rates). If you have no experience, please put N/A.
09
If you are bilingual in which language are you most proficient?
Employer City of Baytown
Address 2401 Market Street
Baytown, Texas, 77520
Phone 281-420-6520
Website http://www.baytown.org
Join Baytown's Parks & Recreation team as our next Promotions Coordinator, where you'll design, develop, implement, and track effective promotions for community events like farmers markets, music festivals, children's activities, and public facilities. You'll lead digital and print campaigns, manage social media content, coordinate with vendors and internal teams, and ensure consistent branding and timely delivery of ads and collateral. If you're a creative self-starter with strong organizational skills, a bachelor's in marketing/communications, and experience in event promotion, come help us elevate Baytown's community experiences!
As a representative of the City, the Promotions Coordinator will be responsible for promoting and marketing Baytown by designing, developing, implementing and tracking tourism and recreation marketing activities including special events including farmers markets, music festivals, children activities, corporate events, charity events, water park events, and leisure programming. This position creates Parks and Recreation promotional materials, advertisement and internet content and collateral, and manages all advertising and marketing for Baytown tourism efforts. We are looking for a team member who is enthusiastic, organized, and who can work independently as well as in a team setting.
Duties
- Develops and posts marketing campaigns primarily on the city's web site, Facebook and other social media platforms. Searches for other potential advertising channels to promote our services and events. Interfaces with traditional media sales reps (radio, newspaper) to occasionally start marketing campaigns.
- Manages all advertising and marketing for Baytown tourism efforts including selecting the appropriate medium such as newspapers, magazines, specialty vendors. Creates and follows through on marketing plans and promotional materials; assesses and analyzes response to visitor inquiries. Plans marketing strategies for the benefit of local hotel and tourist attraction industries; develops methods and identifies marketing opportunities in local and regional markets.
- Works with outside vendors to ensure marketing material is accurate and produced according to specifications. Ensures inventory and deadlines are adhered to by these vendors.
- Responsible for processing of invoices related to marketing items. Monitors and maintains the marketing budget to ensure services and requests are within budget specifications across all programs and events.
- Assists in the development and execution of special events and programs as needed.
- Performs all other duties as assigned.
Minimum Qualifications
- Bachelor's Degree from an accredited college or institution in Marketing, Communications, Public Relations, Advertising, Journalism, Recreation, Tourism and Parks Administration, or a related field.
- Effective oral and written communication skills.
- Working Knowledge of Adobe and Canva Design Software.
- Intermediate to advanced experience with social media applications.
- Valid driver's license with an acceptable driving record (must obtain TX driver's license within 90 days).
- An equivalent combination of education, experience, certification and/or licenses sufficient to successfully perform the essential functions of the job.
- Master's Degree from an accredited college or institution, or Certified Parks and Recreation Professional.
- Three years of experience in any of the required related fields.
- Experience posting digital marketing campaigns (Meta Business Suite/Ads Manager, Google Adwords).
- Experience with email marketing platforms (Aweber, Constant Contact, Mail Chimp).
- Experience working with Volunteers.
- Bilingual in Spanish, Vietnamese, or American Sign Language.
Ability to manage multiple projects and work assignments from a variety of staff as well managing accounts of clients. Ability to move quickly and efficiently from project to project and remain flexible in regards to work availability. Excellent interpersonal skills both in person and by phone, with high professionalism. Ability to get along appropriately with co-workers and the public. Fantastic customer service ethic and high expectations for quality.
Here at the City of Baytown, in recruiting for our team, we welcome the unique contributions that you bring. We strive to provide a workplace where differences are honored, with a workforce that reflects the diversity of the people we serve.
Attendance is an essential function of this position. The City reserves the right to require an employee in this position to work more than 40 hours a week. This position provides services or performs duties for the benefit of the general public during emergency situations. These may include services or duties different from those performed in the usual course and scope of your job. In the event of an evacuation, the incumbent in this position may be required to remain to perform needed services.
Overall Position Strength Demands
Light Work: Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.
To promote health and wellness, we provide a comprehensive benefits program (listed below) to meet the needs of you and your family. Our goal is to help you live and work well - 365 days a year.
Medical
- United Healthcare
- Effective the first day of the month following 30 days of employment
- Annual Deductible (Network) $750 Indiv/$2,250 Family
- In-Network Benefit 80%/20% after plan deductible
- $50 co-pay (general visit)
- RX - $10 Generic/$40 Formulary/$75 Non-Formulary
- Flexible Spending Accounts: Healthcare and Dependent Care expenses
- FREE virtual visits
- Cigna Dental PPO & DHMO
- Effective the first day of the month following 30 days of employment
- Preventative & diagnostic covered at 100%
- Annual Deductible: $50/Indiv (Cigna PPO) - No annual deductible for Cigna DHMO
- Superior Vision
- Effective the first day of the month following 30 days of employment
- In-Network exam co-pay $10 & $25 materials co-pay
- Frames: $140 Allowance - Contact Lenses: $160 Allowance
- Employee Wellness Center offering FREE primary care medical treatment for employees & dependents on the Medical plan
- FREE access to gyms, Shipt, and Walmart through our employee medical insurance
- Gym partnership with Lee College Wellness Center & swimming pool for $58/year
- Employee Assistance Program providing employees and their household family members up to 8 FREE counseling sessions per issue per year, legal and financial assistance, will generator tools, and more!
- Sick Leave Pool providing participants additional paid sick time if accruals are exhausted.
- SmartDollar: free online program providing tips and tools from Dave Ramsey for getting out of debt and building good saving practices
- Texas Municipal Retirement System:
- 7% employee contribution with a 14% employer match
- 5 year vesting
- Retirement Eligibility: 20 years of service/any age - or - 5 years of service/at least age 60
- FREE Life Insurance coverage up to 1X your base annual salary
- MissionSquare and Roth IRA plans: additional voluntary employee participation
- Equitable:
- Long-term Disability: voluntary elected coverage. Pays 60% of monthly earnings up to $8,000 per month up to social security age, depending on the disability
- Short-term Disability: voluntary elected coverage. Pays 60% of weekly earnings up to $1,000 per week for up to the first 13 weeks of a disability
- The HUB Employee Training Center: we invest in you by equipping you with the knowledge and skills needed to live out our Purpose and Core Values
- Access to funding up to $1,500 per semester or $3,000 per year for tuition toward courses that are job-related or will enhance your work performance
- 10 holidays per year and one personal employee day per year
- 15 days sick leave per year
- Starting at 10 days of vacation per year; up to 25 days per year
- Sick and Vacation hours roll over annually up to the maximum limit
- 15 days Paid Parental Leave
01
Which of the following best describes your highest level of education in Marketing, Communications, Public Relations, Journalism, Recreation, Tourism and Parks Administration?
- High School Diploma/GED
- Associate's Degree
- Bachelor's Degree
- Master's Degree
- None of the above
Please select your proficiency level in Adobe Creative Suite or Canva.
- No Experience
- Basic
- Intermediate
- Advanced
Please select your proficiency level with social media applications.
- No Experience
- Basic
- Intermediate
- Advanced
Do you have a valid driver's license with an acceptable driving record? (Must obtain TX driver's license within 90 days)
- Yes
- No
Are you have a Certified Parks and Recreation Professional (CPRP) certification?
- Yes
- No
Do you have experience creating digital marketing campaigns using any of the following?
- No Experience
- Meta Business Suite or Ads Manager
- Google AdWords
Which email marketing platforms have you used?
- No Experience
- MailChimp
- Constant Contact
- Aweber
- Other
Describe your experience with social media marketing. Include platforms used, audience engagement tactics, and any metrics you tracked (e.g. impressions, engagement rates). If you have no experience, please put N/A.
09
If you are bilingual in which language are you most proficient?
- I am not bilingual
- Spanish
- Vietnamese
- Chinese
- French
- Urdu
- Other
- American Sign Language
Employer City of Baytown
Address 2401 Market Street
Baytown, Texas, 77520
Phone 281-420-6520
Website http://www.baytown.org
Salary : $50 - $3,000
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