Campaign Manager

Job: Global Campaigns Manager

Duration: 5 months

Location: Palo Alto, CA/Hybrid

Global Campaigns Manager to elevate our demand generation efforts. We need a hands-on leader who can strategically design and execute integrated campaigns that directly drive pipeline and revenue growth on a global scale.

You are the ideal candidate if you are passionate about building marketing programs from the ground up, translating market opportunities into actionable strategies, and collaborating with cross-functional teams to deliver exceptional results. You have a deep understanding of the customer journey and a track record of creating impactful campaigns that resonate with a global audience. Your decisions are always backed by data, and you're relentless in your pursuit of optimizing ROI and improving performance.

What You'll Do:

• Lead the end-to-end strategy, development, and execution of a key global demand generation campaign, from awareness to conversion. You will utilize a mix of online and offline marketing channels to meet and exceed MQL, meeting, and pipeline goals.
• Serve as the campaign "quarterback," aligning and orchestrating a diverse cross-functional team across product marketing, content, creative, web, digital, and regional marketing to ensure seamless execution and a continuous feedback loop.
• Consistently analyze and optimize campaign performance by measuring, analyzing, and reporting on the impact of all activities on the demand funnel. You will use these insights to drive continuous improvement.
• Develop and manage a global campaign calendar, ensuring all activities are aligned with broader business objectives and regional needs.
• Mentor and guide a team, a player-coach with a roll-up your sleeves attitude

Experience You'll Need:

• 7 years of progressive demand generation experience, with at least3 years of integrated campaign experience in an Enterprise B2B company, preferably in cybersecurity or cloud.
• Demonstrated expertise in the full demand generation mix with a proven track record of driving significant lead and revenue growth through highly creative campaigns.
• Strong analytical skills and an unwavering focus on optimizing ROI.
• Mastery of project management and a meticulous attention to detail.
• Outstanding communication and collaboration skills to effectively lead and align diverse teams across different functions and regions.
• Experience with marketing and CRM tech stacks, such as Salesforce, is essential.

Excels in high-growth, dynamic settings, skillfully managing multiple projects and deadlines with a results-oriented mindset.