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Game Day Promotions & Content Intern

Great Lakes Loons
Midland, MI Intern
POSTED ON 1/15/2025 CLOSED ON 3/31/2025

What are the responsibilities and job description for the Game Day Promotions & Content Intern position at Great Lakes Loons?

DEPARTMENT : Marketing and Promotions

REPORTING : Promotions Manager

JOB SUMMARY :

The Game Day Promotions & Content Intern will plan and execute promotional theme nights and immersive ballpark experiences while crafting dynamic content highlighting the gameday environment.

ESSENTIAL FUNCTIONS

  • Promote and strengthen Great Lakes Loon's brand value of fun, family entertainment, service excellence, and quality in all actions.
  • Help create and implement interactive experiences that engage fans throughout games, including on-field promotions and concourse activations.
  • Support pre-game production meetings and coordinate with the promotions team to ensure seamless execution.
  • Produce engaging social media content that integrates the ballpark experience and trends in a relevant manner.
  • Assist with tracking the effectiveness of promotions and content through fan feedback and social media engagement.
  • Work closely with the marketing team to ensure cohesive promotional strategies and content across social media platforms.
  • Attend community appearances alongside the Fun Flock and Lou E. Loon.
  • Lead by example and create ideas that make the Great Lakes Loons a unique, fun, and rewarding workplace.
  • Ability to work in a fast-paced environment and handle multiple tasks during game days.
  • Other duties as assigned.
  • Have Fun!

PREFERRED KNOWLEDGE / SKILLS / JOB QUALIFICATIONS

  • Ability to work in a team environment and lead when necessary
  • Familiarity with social media platforms (Instagram, TikTok, etc.) and content creation tools (Canva, Adobe Suite, etc.).
  • Detail-oriented with the ability to multi-task effectively
  • Willingness to work evenings, weekends and travel as required for events held at various locations
  • Ability to move quickly and efficiently around the ballpark, including navigating different levels (e.g., accessing dugouts, elevated platforms, or staging areas) and participating in event setup and breakdown.
  • PREFERRED EDUCATION / EXPERIENCE

  • College sophomore or higher pursuing a degree in Sport Management, Business, Marketing, Communication, Journalism, Event Management, or other related fields. Can receive college credit if needed.
  • Hourly Wage Estimation for Game Day Promotions & Content Intern in Midland, MI
    $24.00 to $30.00
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