What are the responsibilities and job description for the Marketing Communication Specialist position at Healgen Scientific Limited?
Marketing Communication Specialist
Global Marketing | Houston, TX
Join us on our exciting journey!
Healgen Scientific is a global leader in developing, manufacturing and commercializing In-Vitro Diagnostic test systems. Since our inception in 2007, we have strived to develop devices that meet and exceed industry standards. Our comprehensive portfolio of high quality, tailored solutions span multiple testing categories and analytes to meet various clinical and laboratory needs. Our products include rapid visual tests, digital point of care (POC) devices, molecular diagnostics, and multiplex flow cytometry.
Our ambition is worldwide, and we currently provide products to customers for 140 countries & regions, with a total of 2,000,000,000 tests in the past 3 years in multiple therapeutic areas, including Infectious Disease, Toxicology, Women’s Health, Oncology, Cardiac Markers, etc.
About the role
Marketing Communication Specialist will report directly to Global Marketing Communication Manager.
This position will execute all activity plans of the global marketing department, and complete various promotional activities such as tradeshows. Global Marketing Communication team will focus on increasing brand awareness and brand development; assisting the marketing department in designing promotional collaterals and PR materials.
This position will also help to establish strong relationships with key stakeholders, coordinate research and product development projects.
Responsibilities
- Manage the execution of tradeshows, exhibitions, and marketing events to achieve departmental objectives.
- Handle the logistics involved in executing each tradeshow, with procurement team, sales team product managers and outside party.
- Assist with all setup tasks, promotional items order, literature, bookings, and other details if necessary.
- Carefully pack and maintain company instruments after each tradeshow and event.
- Coordinate the dissemination of marketing collateral and sample products to and from each tradeshow and other events.
- Help to collect information from stakeholders for booth design, layout, cost estimates, and construction of exhibits and displays.
- Assist in the design of external publicity materials for the International Marketing Department, including but not limited to product flyers, sell sheets, IFUs, QFI etc.
- Coordinate in the establishment of the company's website development and content maintenance with IT developer and related departments;
- Post and draft social media accounts;
- Complete the tasks periodically assigned by direct report (Global MarCom Manager).
- Qualifications
- 3-5 years of relevant experience, preferably experience in POCT( Point of Contact) or “immunoassay”, lateral flow in IVD (In Vitro Diagnostics) industry.
- Bachelor’s degree in Business Administration, Marketing, Biology Graphic Design.
- Excellent communication and interpersonal skills.
- Ability to manage multiple priorities and meet deadlines consistently.
- Fluency in English; proficiency in additional languages is a plus.
- Strong proficiency in Microsoft Office Suits( Excel, Word, PPT) Teams, SharePoint
- Familiar with Photoshop, Acrobat Suites, MailChimp
- Knowledge of statistics of data analysis.
- Be able to travel and be flexible about travel requirements. （20-30%， or as needed.）
- Ability to work with oversee teams on evenings and weekends, as necessary.
- Be able to lift 50lbs.
Please note: This position will be in office.