What are the responsibilities and job description for the Associate Director, Account Management position at Influential?
Influential, is looking for an experienced Associate Director, Account Management. As the primary point of contact for campaign execution, the Associate Director, Account Management is responsible for representing client needs and goals to ensure optimal performance and client satisfaction throughout the campaign.
In general, a typical day includes:
- Develop and lead multi-faceted influencer marketing strategies ranging in budget and complexity for clients across QSR, CPG, Finance, Telecoms and more
- Work as a strategic partner alongside Client Solution Leads to identify growth opportunities for clients and lead day-to-day execution
- Thought-leader with deep knowledge of social platforms such as TikTok, YouTube, Snap, Instagram etc
- Work in close partnership with, and drive synergy between, with internal teams and external partners/agencies regarding client needs and processes
- Represent the client in the agency by defining the right approach to achieve success/results — anticipate their needs
- Mentor account managers, helping build a culture of collaboration
- Navigating challenges within the execution process with ease; proving thoughtful solutions for roadblocks encountered on any given project
- Building new materials for the use of the account management department and beyond; improving processes for more seamless execution of campaigns
- Preparing reports and analyzing ad performance relative to campaign objectives; providing optimization recommendations
- Maintaining in-depth knowledge of ad products and relevant specs, guidelines, and business rules; manage asset delivery timelines
- Managing the monthly billing reconciliation process with finance
Being an Associate Director, Account Management requires:
- 7 years of experience working at an agency, marketing-tech or media start-up
- Strong background experience developing multi-faceted marketing campaigns including creative, influencers, media, digital and/or social media
- Experience leveraging data and analytics to influence influencer strategies and campaign plans
- Exceptional communication, interpersonal, and leadership skills with the ability to thrive in a fast-paced, dynamic environment
- Experience creating internal and external presentations (keynote and google slides preferred)
- Strong decision-making, organizational, planning, and problem-solving skills with a proven ability to identify and prioritize critical issues
- Knowledgeable of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube)
- Bachelor’s degree or equivalent experience
Bonus points if:
- Experience working with IAT agency structures
- Previous managerial experience is a plus
Estimated salary range:
$100,000 - $120,000
Salary : $100,000 - $120,000
Director, Account Management
Publicis Groupe Holdings B.V -
New York, NY
